Tag: ebay mcommerce

eBay helps expand mobile commerce in India

| April 3, 2013

Mobile Commerce eBay IndiaeBay overcoming Amazon in the field of mobile commerce in BRIC countires

eBay has beaten Amazon in the race to expand e-commerce in BRIC (Brazil, Russia, India, and China) countries. Last week, eBay announced that it expects to see no less than 12% of its sales come from these countries by 2015. In order to achieve this goal, the retailer has been investing more heavily in e-commerce in these countries, with a strong focus on mobile commerce in particular. eBay anticipates that the global e-commerce market will be worth more than $300 billion by 2015, and the company is eager to beat out its only major competitor, Amazon, in order to establish dominance in the changing world of commerce.

eBay invests in Snapdeal

eBay has announced that it has completed Series C investment in Snapdeal, a leading online retailer based in India. Snapdeal boasts of more than 20 million users who regularly purchase products on a platform that is somewhat similar to eBay. Snapdeal has found some success in the field of mobile commerce, tapping into the growing population of India that has access to smartphones and tablets. The success the company has seen in the mobile commerce field has attracted the attention of eBay, which has invested $50 million into Snapdeal.

Snapdeal expects to see a strong sales year

By investing into Snapdeal, eBay is moving further into the Indian market. The company already has its own division devoted to the country, eBay India, but this only boasts of 5 million users, much less than those that make use of Snapdeal. Moreover, more consumers are beginning to favor mobile commerce over traditional forms of commerce. Snapdeal is more accommodating of purchases being made bring a mobile device than eBay India is, which leads more consumers to the former rather than the latter. With 20 million users and a strong focus on mobile commerce, Snapdeal is expected to generate more than $400 million in sales this year.

Amazon finds some progress in Brazil and elsewhere

Amazon has been working to establish a stronger presence in BRIC countries but has been met with several challenges along the way. While none of these challenges are expected to topple Amazon’s efforts, eBay was able to overcome the challenges it faced more quickly than its competitor. Nonetheless, Amazon is rapidly establishing a foothold in Brazil in much the same way that eBay is establishing its presence in India.

eBay gets aggressive on mobile commerce

| February 17, 2013

ebay mobile commerceMobile commerce continues to attract the attention of eBay

eBay has been seeing strong growth in recent months. The past year has been very successful for the online retailer, partly due to the company’s increasing focus on mobile commerce. As more consumers begin to rely more heavily on their mobile devices in their daily lives, they are opting to use their smart phones and tablets to shop and bank. This growing trend holds promising prospects for eBay’s future growth and the company has come to embrace mobile commerce aggressively.

CEO expects commerce to evolve quickly in the near future

eBay CEO John Donahoe has been speaking out about the company’s interests in mobile commerce recently. Donahoe is a strong advocate for mobile commerce in general and has been working to direct the company toward new ways to accept mobile payments. The CEO has suggested that mobile commerce could be a major boon for retail, especially that which is restricted to the digital world. With more people adopting mobile devices, Donahoe believes that mobile commerce will change over the next three years than commerce in general has over the past decade.

Security is a major concern with consumers

The adoption of mobile commerce has yet to show signs of slowing down. Consumers all over the world have shown a strong interest in using their mobile devices to make purchases, but many people still have concerns over the practice. Security is the most significant of these concerns. Adoption of mobile commerce may be high among consumers, but it has yet to reach its full potential because of the security concerns that many consumers have. Until mobile payments can be made more secure, mobile commerce will continue to experience complications in the adoption process.

eBay opening up mobile commerce for other retailers

eBay accounts for approximately 20% of all e-commerce transactions throughout the world. The company represents a very strong commerce platform that has enabled to emergence of new retail groups for several years. By adopting a stronger focus on mobile commerce, eBay is also opening up new avenues of business for the retailers that rely on the company’s platform.