ShopKeep teams with LevelUp to introduce for new approach on mobile commerce

ShopKeep, one of the fastest growing point of sale iOS platforms for small businesses, has announced its partnership with LevelUp, a leading customer loyalty and mobile commerce company. Together, the two parties will launch a new solution for retailers to process mobile payments and build loyalty among consumers. The new solution will cater to the demands coming from consumers concerning more robust options in the field of mobile commerce. ShopKeep expects that small businesses will find a great deal of success through a unified mobile commerce and loyalty point of sale platform.

ShopKeep aims to engage mobile consumers more effectively

ShopKeep has etched out a name for itself in the retail industry, as well as others, through the development of a point of sale system that makes use of Apple’s iPad. Businesses can use this system to serve customers in a variety of ways, using the iPad as a form of high-tech cash register. Teaming with LevelUp brings mobile commerce capabilities to ShopKeep’s already popular system, allowing businesses to accommodate a growing number of consumers that are showing interest in making purchases with their mobile devices.

Mobile commerce continues to grow in popularity

The advent of mobile technology has enabled consumers to experience the world in a different way. Mobile commerce is quickly becoming a major part of the mobile world, especially as more people acquire smart phones and tablet devices. Consumers are finding it easier to purchase products using their mobile devices rather than using traditional forms of currency. The retailer industry has taken notice of this trend and has been working to embrace mobile commerce more aggressively.

Simple mobile payments may be favorable for consumers

LevelUp believes that ShopKeep’s use of its mobile payment processing technology will make mobile commerce more alluring to both businesses and consumers. The technology will make it easier for companies using the ShopKeep system to accept mobile transactions while also providing consumers with a straightforward approach to the issue of mobile payments and giving them access to a variety of loyalty rewards.

The Sawyer County Record has just announced the inclusion of quick response barcodes.

The latest addition to the Sawyer County Record will be the use of QR codes within its business directory, in order to help to enhance the paper in yet another step toward the digital world.

These barcodes will be used to bring the print paper together with the virtual universe via smartphones and tablets.

Readers will be able to use their mobile devices in order to scan the QR codes that are printed within the paper in order to access the digital content – primarily websites – that is relevant to their location in the newspaper. Within the Sawyer County Record, they will also provide opportunities for deals, special sales, and other unique features that advertisers would like to offer consumers.

QR codes are very commonly found in print media such as newspapers, magazines, and billboards.

This newspaper will now be selling ads to organizations and businesses who wish to make this type of offer to consumers through a simple scan from mobile devices. This type of mobile marketing is becoming increasingly common as print media works to keep its advertisers and draw new ones who may not otherwise have considered print.

David LaPorte, the Record sales manager explained that “With over 50 percent of web searches coming from a mobile device these days, this code will allow a user to scan it and take them directly to business websites.”

It has recently been estimated that in the United States alone, there are approximately 20 million QR codes scans occurring every day. This figure is only expected to rise as the penetration of smartphones continues throughout the population . This offers a tremendous opportunity to advertisers and to print media that would like to link the real world to the digital universe.

There are considerable benefits to using QR codes in advertising. Not only are they exceptionally inexpensive to create and to use, but they also open up a small amount of ad space into a virtually unlimited amount of available content and information. This can include formats that would never be possible in print, such as video and audio.