Category: Mobile Commerce

Using QR code and mobile commerce to make shopping easier

qr code jean shoppingShopping is not a great experience for everyone, and if you visit Hointer in Seattle, shoppers will find a new and possibly more exciting way to find the perfect pair of jeans or the top that really does fit just right with the use of QR code and mobile commerce to find sizes and even to pay when the fit is right on target.

Not everyone loves shopping

A group of girlfriends may love spending time in a store together trying on the newest styles and showing each other how they look. However, not every consumer wants to shop this way. In fact, if some could, they would never set foot inside a clothing store if they could help it. Those consumers may find the shopping experience at Hointer a little more to their liking and may come home from shopping feeling a little more relaxed than in the past.

New system with QR code and mobile commerce

Shoppers at Hoitner will come into a store that seems to be missing some merchandise. The system is based on QR code, so a smartphone is a must. Costumers will see just one of each style of clothing. They can choose the jeans they would like to try and scan the code. In the dressing room, a pair in the size of their choosing comes via a shoot and they can then see if they fit and look good. Rejected pairs can be returned, or the customer can keep them by using mobile commerce to pay for the jeans with their smartphone.

Stores of the future?

The Hoitner experience is probably not for everyone, but even die-hard shoppers may see some value in such a shopping experience when they simply do not have all day to shop or are having a hard time finding what they want. Men who detest shopping may find huge value in this type of experience, as will those that find chatting with salespeople something they simple do not like to do. Those with a taste for the future, less time to shop, and a love of science fiction may find this one shopping trip they simply can not pass up.

Mobile payments to break the $114 billion mark in China

mobile payments chinaA new research analysis predicts that this achievement will be made by 2015.

The Chinese mobile payments marketplace is starting to show some very promising figures that are suggesting that this could be one of the dominant worldwide players and that it may be one of the examples that are set for other countries regarding the way in which the technologies can be adopted successfully.

The data from a recent report has indicated that China could be ready for an explosion in this area.

Analysys International, a market research firm, has now released the results of its most recent analysis, which has indicated that by 2015, the mobile payments made within the People’s Republic of China will break the $114 billion mark (CNY712.3 billion). This would mean that in two years, the transactions over that channel will be greater in that nation than in any other country in the world.

The mobile payments report also indicated additional achievements within the next two years.

Beyond the total value of the transactions themselves, Analysis International is also projecting that by 2015, the payments made over third party internet platforms will reach $2.24 trillion (CHY 13.92 trillion), as per the report that was made in China Tech News.

Once the 2012 license structure was fully implemented, companies offering third party transactions started to boost their presence within the mobile payments marketplace. Furthermore, a growing number of traditional payment organizations are beginning to take their first steps into the digital environment, which is boosting the need for those third party providers. This increase in the number of opportunities is further encouraging the growth of the number of those enterprises.

Similarly, the report explained that the recent establishment of the mobile payments standards are having a considerable impact on the marketplace. This made it possible for foreign investors to be able to take their own steps into the smartphone and tablet marketplaces. This is allowing for a much more rapid development of the technology and is boosting the public awareness. The result is that device users are building their acceptance of the transaction method and are starting to choose those options when it comes time to make a purchase.