Category: Mobile Commerce

PayPal makes sweeping update to mobile commerce app

PayPal application may triumph in the mobile commerce sector thanks to new update

PayPal has issued a major update for its mobile commerce application that may help it edge out the competition from other mobile wallets. The PayPal application has long existed as a way to allow consumers to manage their financial information from the mobile device. Previous versions of the application did allow for transactions, but PayPal has been taking steps to ensure that the application can provide consumers with more comprehensive mobile commerce services. The new update introduces several new features to the application that may make it one of the most robust platforms currently available.

App equipped with new, innovative features

The application features a new user interface that is designed to be more convenient for users. Those using the application to make a purchase can now take advantage of PayPal’s “Bill Me Later” financing option as well, providing more flexibility when it comes to mobile payments. PayPal has also taken steps to make the in-store mobile purchase process more efficient. Consumers will be able to use the application to pay for products in physical stores more easily than they could with previous versions of the app.

PayPal Mobile Commerce App UpdateFeatures allow users to find local stores that support mobile commerce

PayPal has also introduced a new feature simply called “Shop” to the application. Shop allows users to find local restaurants and stores that accept mobile payments. The application also allows users to change the way they pay for products as they please. Users can opt to use their PayPal balance or make use of a credit card or bank account that has been linked to the application as well. The application also allows consumers to place and pay for orders from restaurants that support mobile commerce. This same feature allows consumers to pay for these orders when they receive their meals.

PayPal may establish strong lead with updated app

PayPal has already established a strong presence in the mobile commerce field, but the company has yet position itself as the clear leader in this sector. There are a multitude of mobile commerce services available to consumers today, and this abundance of options means that no single platform has managed to win the favor of the majority of people in any given market. PayPal has designed its updated application in order to tackle this issue.

Mobile payments device rumors from Amazon are fizzling out

Although it wasn’t very long ago since the tech speculation blogs couldn’t stop talking about the card reader, it may be gone.

Amazon, like Apple, Google, and other tech giants, is always a beloved topic for the technology rumor mill and, until recently, it was strongly believed that the online retailer was in the midst of developing certain devices above and beyond its Kindle tablets and e-readers, including a mobile payments gadget.

The speculations about that particular machine, however, have begun to fade, across the map.

Although it was difficult to read the Amazon headlines over the spring and summer and not find a new update of some form regarding a mobile payments card reader from the company, it seems that the attention has been turned away from that type of device and is now looking into a smart-watch, a smartphone, or even a video game console.

This suggests that there won’t be much more to say about that particular mobile payments device.

Amazon mobile paymentsDespite all of the hype, excitement, predictions, and claims backed by “official sources”, it looks as though any chance that these mobile payments card readers from Amazon will come to reality is all but gone. Even if that is something that Amazon may investigate in the future, it doesn’t look as though such an idea is anywhere but on the back burner, at the moment.

At the same time, Amazon is still reportedly planning to use an app and mobile payments to be able to sell physical products. The in-app purchasing strategy is well on its way and has gained the company a tremendous amount of attention over the last while not only from tech experts, but also from app developers.

According to a new report, the application programming interface (API) has been in the market for some time now, regarding the in-app purchasing at Amazon. At the moment, this gives consumers the opportunity to purchase digital content, such as expansion packs, in-game currency, and electronic versions of books and magazines.

As this technology has been greatly successful, purchasing and mobile payments within an in-app experience will soon be making its way to the physical products environment, as well.