Category: Gadgets

Your New Tech Product: Planning for Release Day

Across the world, it’s the best tech products that are quickly becoming huge businesses, going from teams of 20 to 2,000, or becoming Unicorns in extra-quick time. Tech products have the ability to garner wide appeal and positive reviews and to be used the world over in game-changing successes. But to really hit the ground running with your new tech product, you need to plan it from ideation to finished product. In this article, you’ll learn how that plan should take shape.

Making a Map

A product map, or roadmap, is important to help you sketch in some key dates and milestones to attempt to work towards in the future. When you have an idea of the stages through which your product will go before it’s ready to hit the market, you’ll be able to place these into the best product roadmap tools in the software market, so that everyone involved in this new product will know what they’re expected to deliver, and at what time. Remember that this is just a blueprint; you can always change the dates and the order of the tasks later, should you need to.

Staff Organization

Producing a tech tool is largely in the hands of your developers and their teams of software and app experts, but that’s not the only type of personnel that you’ll have involved in your product launch plan. In fact, your product will fare best if you’re able to get all of your business pulling in the same direction for your new product launch. For instance, you should be able to:

  • Get your sales teams pushing this new product for its release date
  • Ask marketing to draw up long-term materials to help promote the product
  • Host conversations with your creative teams around branding and product name
  • Update your website and communications channels with details of launch day
  • Get staff focused on working the new product into their communications with customers

All these tasks require good organization, driven by tasks on your roadmap, in order for you to hit the ground running on the launch day itself.

new tech product

Launch Day

Launching a new product or service is always thrilling. You’ve worked hard as a team to pull off your new product, and it’s ready to be shared with the public. Now, you need to mark the occasion as well as you can in order for you to reward your hard-working staff, and to share the buzz in your company with the wider community.

If possible, you should invite all interested stakeholders to a gathering to celebrate your launch. This will enable your team to network with the other businesses that have helped you along the way, and it’ll give local press and other beneficial contacts the chance to really take a look at your product before they share it with their friends and communities. A launch party is also just letting off steam after a period of hard work and is vital to get your team onside after their long journey.

Use the tips above to help you get your product planned and launched in to the tech scene this year.

Can You Stop Technology from Becoming Disposable?

Keeping up with the rate at which technology is evolving is not an easy task.

It is becoming impossible to own the latest phone, laptop or MacBook because a newer version is always just around the corner. Technology is therefore fast approaching the point of becoming disposable. Because of this, people are taking less care of their technology, safe in the knowledge that they can just replace it with a newer model.

Even quick and easy fixes have become too much hassle; something as simple as replacing a worn hard drive and recovering the data on it will be too hard for some people who will swiftly decide to abandon the perfectly serviceable machine in favor of purchasing a new one. This is a costly and wasteful solution.

If you have a quick trigger finger when it comes to abandoning your tech, follow these 3 steps to hopefully stop you from throwing out another laptop this year:

  • Protect the Outside

We take our tech everywhere with us: when we’re on the go, they are constantly shoved in and out of our pockets or bag. This makes breaking them an unfortunately common occurrence and phone screens are the main culprit. In America alone, more than 50 million phone screens are cracked over the course of a year. Getting yourself a screen protector and a case for your phone is such a simple and obvious tip. Protective cases are easy to come by and can save you from replacing your screen every time your phone fall out of your pocket.

  • Protect the Inside

Malware and viruses are not new, but as technology evolves, so do they. Simple changes in the way you protect your sensitive data can stop your computer from getting hacked and destroyed from within. Change your passwords regularly: having the same password for everything might be a helpful way for you to remember, it but it also puts your security at risk. Be sure to include numbers, upper and lower case letters and make it a minimum of 9-letters long.

  • Make Do and Mend

No longer just a phrase for darning your holey socks, mending your technology is the best way to stop you from having to shell out for something new. Is your laptop two years old and the hard drive has started making unusual noises? Don’t automatically assume the worst. Firstly, hard drives have a longer life than most tech users assume, and secondly, there are services such as Secure Data Recovery Services that can assist you in solving the problem.technology Disposal

Technology doesn’t have to become disposable. In a climate that is currently focused on becoming — and remaining — sustainable, the rate at which you use and dispose of anything, including tech, will become crucial. Is it vital for you to have the latest phone model when yours still performs perfectly well? Have you protected your laptop from anyone snooping on the public Wi-Fi? Simple and basic prevention can go a long way.