Mobile Commerce News

Category: Featured News

Chillingo and Samsung join forces to support mobile games

Dan Gendro | March 2, 2013

Mobile games developers may benefit from new publishing platform

Chillingo, a subsidiary of Electronic Arts that publishes mobile games, has announced its partnership with Samsung this week. The two companies will work together to provide new tools to the mobile games developer community, helping them find the success they crave in a highly competitive industry. Samsung has been showing very strong interest in mobile games recently, backing several initiatives designed to provide better services to independent developers around the world. Electronic Arts also holds an acute interest in mobile games because of the vast potential that can be found throughout the burgeoning market.

Platform offers 100% revenue shares for mobile games developers

Together, Chillingo and Samsung will work to develop a new platform for mobile games developers that will offer them unparalleled revenue opportunities. This platform is called 100% Indie and acts as a community hub where developers can share they games, which are then made widely available to Samsung customers. The new platform will be opened to developers beginning March 4, and will offer them 100% of the revenue they generate through the mobile games that they sell through the platform for the first six months that they are active.

Independent developers receive strong support from consumers

The platform offers higher revenue opportunities for developers than any other platform of its kind in the world. Chillingo believes that the mobile games market is filled with promising developers that often struggle to find the success they need in order to be stable. Many developers are unable to compete with studios that have the backing of large publishers, such as Electronic Arts, but many consumers have fallen in love with the so called “indie” scene, where games are produced and published by their developers rather than through large corporations.

Chillingo expects to see success through new platform

After the first six months a game has been on the 100% India platform, the revenue share that developers have access to will drop. This drop will continue in modest fashion until March 2015, when it will come more in line with the revenue shares offered by other platforms. Chillingo believes that the platform will help expose consumers to very promising mobile games from new developers.

Samsung makes a move on mobile commerce with Wallet application

Stephen | March 2, 2013

Samsung introduces new mobile commerce application

Samsung has begun showing off its new Wallet mobile application for its line of smartphones. The company has adopted a strong interest mobile commerce recently, and this interest has helped the company dethrone Apple as the leading provider of mobile devices in the world. Consumers share the enthusiasm for mobile commerce that Samsung has been displaying, demanding new applications that can facilitate mobile payments and make it easier to manage bank accounts and shop online.

Wallet to provide digital storage to consumers

Samsung’s Wallet will act in much the same way that other mobile wallets do. The Wallet will be able to store a wide variety of digital information and content, such as financial data and tickets for concerts or public transport. In this way, the Wallet is very similar to Apple’s Passbook. Unlike the Passbook, the Wallet will allow users to participate in mobile commerce in some way, thanks to the NFC capabilities of Samsung’s latest smartphones.

Wallet to make use of QR codes

While the Wallet will leverage NFC to some degree to open up mobile commerce to consumers, the other aspects of the application will be based on barcodes, specifically QR codes. The Wallet can store mobile coupons, airline tickets, and special offers from loyalty programs that can all be accessed through scanning a QR code. Samsung believes that these codes are a simpler way of providing services to consumers rather than having the Wallet rely entirely on NFC technology.

Wallet may be included in new Galaxy S4

Samsung has already lined up an array of partners that will support the Wallet when it is launched. The company is currently preparing for the launch of the new Galaxy S4, which is expected to be released in spring this year. The Wallet may be made available before the launch of the S4, with current speculation suggesting that the application will be available in a matter of weeks rather than months.