Author: Amanda Giasson

New traffic lights could save lives of German smartphone users

German city attempts to prevent mobile users in Germany from accidentally walking out into traffic.

The German city of Augsburg has taken new measures to protect its smartphone-using residents from inadvertently ignoring red traffic lights and walking out onto a busy road by installing new traffic lights directly embedded into the pavement. The hope is that German smartphone users, who are constantly looking down at their phones, will take notice of these lights and pay more attention to their surroundings.

A growing number of pedestrians are risking their safety due to phone distraction.

According to The Washington Post, a survey that was recently conducted in several European cities, including Berlin, discovered that nearly 20% of pedestrians failed to observe the traffic signal change because they were distracted by their smartphones. The survey also found that younger mobile users who more likely to risk their safety to take a quick look at their Facebook or WhatsApp.

Traffic Light in Germany - German Smartphone UsersThat being said, this is not only a problem in Europe. The United States Department of Transportation has found a clear link between smartphone users distracted by their device and an increase in pedestrian death. According to a University of Washington study, 1 in 3 Americans is either busy working or texting on a smartphone at dangerous road crossings.

Will installing these lights to protect German smartphone users be worth it?

Not everyone agrees that it is. The German newspaper Süddeutsche Zeitung reported that some commentators have said that they feel taxpayers’ money was wasted on the project. Another paper, Augsburger Allgemeine revealed that one young pedestrian who was asked about the lights by reporters said that he hadn’t even noticed them until the reporters had drawn his attention to them.

However, an Augsburg city spokesperson Stephanie Lermen said about the new traffic lights that they “create a whole new level of attention.” She believes the money used to install the lights was wisely spent.

What prompted the idea to install these traffic lights was the death of a teen girl, who was killed by a tram. Police reports stated that the 15-year-old had been distracted by her smartphone as she crossed the tracks.

The number of pedestrians putting their safety at risk because they’re distracted by their mobile phones appears to be a growing trend around the globe. It won’t be surprising if more measures, like the one Augsburg put into place for its German smartphone users, begin to pop up in other parts of the world to help solve this increasing problem.

The first deal for Apple Pay in Australia sealed by ANZ Bank

ANZ has become the country’s first bank to support Apple’s mobile payment service.

Apple Pay, Apple’s digital wallet service, has made its way to Australia, with ANZ bank being the first in the country to support the mobile payments solution. According to Reuters, Apple Pay in Australia will be extended to ANZ customers, who will be able to register credit cards on their iPhones to pay for goods and services by swiping or waving the devices over contactless payment terminals. Via the Apple Pay service, Apple charges card providers for transactions.

ANZ is confident that Apple Pay will be well received by their customers.

The deal with Apple was confirmed by the Australian bank on Thursday morning. In a statement, ANZ CEO Shayne Elliot said that the introduction of Apple’s digital wallet service is a major milestone in their strategy to utilize digital technology to offer their customers a superior experience “and will be a watershed moment in the adoption of mobile payments in Australia.”

Apple Pay in Australia - ANZ BankApparently, the demand for Apple Pay in Australia has been huge from ANZ customers. Elliott said that the bank is confident that the security, privacy and convenience of the service will be well received by their clients.

Elliott added that “With the high adoption rates of contactless payments in Australia, our customers will be world leaders in their ability to use their mobiles to make the vast bulk of essential payments.”

Apple Pay in Australia will no doubt boost the country’s adoption of contactless payments.

Currently, over 60% of all card transactions in the nation are contactless, a far higher percentage compared to the United States.

However, digital technology, like Apple’s mobile transactions solution, is making progress in the financial industry. This has prompted traditional Australian banks like ANZ, Westpac, Commonwealth Bank of Australia, and National Australia Bank to improve their digital services.

In addition to launching Apple Pay in Australia, Apple has introduced the service to other countries where banks were reluctant to get on board, such as the United States and Britain. It has also launched its mobile payments service in China and, most recently, in Singapore.