Author: BWild

By the end of the year, the goal is to have 85 percent of the country’s territory accurately covered.

According to a recent press release issued by the State Property Committee of Belarus, up to 85 percent of the territory of that country is going to have been covered by its precise geolocation system by the close of this year.

The press release explained that there will be additional tech put into place to accomplish this goal.

The intention is to add more continuously operating reference stations (CORS) to the country throughout the remainder of the year, for the purpose of increasing the total number to 90. This will make it possible to create geolocation coverage of up to 85 percent of the territory of the country. At the end of last month, the test operation of 17 of the CORS was brought to completion. Now that the testing phase is complete, they will be commissioned by the State Property Committee’s Belaerokosmogeodeziya enterprise.

The goal of this project is to provide accurate geolocation technology for a range of different purposes.

For instance, the satellite technology development will provide geodesic measurements as well as navigation in the country and land surveying tools. That said, the primary goal of the location based tech service is to be able to use a global satellite precise positioning system in order to obtain the heights and coordinates of various specific locations to improve the accuracy and ease of land surveying projects.

In this way, it will become more efficient to determine land plot borders in fields, to identify boundary markers and to understand exactly where city limits reach. Moreover, it will also be helpful to local aerial photography centers in the region that require specific coordinates before they obtain the images they require.

The geolocation system that is being established in Belarus will be able to create coordinates with precision to within 1 to 5 centimeters. The design of the system is meant to offer data from the coordinates to a range of different registries, such as those used for forestry management, water management, city planning, territory planning and other forms of environmental survey, in addition to those responsible for precision farming, civil engineering and other operation types.

Mobile commerce grew significantly during the Black Friday weekend

Mobile commerce saw significant success during the Black Friday weekend. A new report from Custora, an online retail analytics company, has found that many e-commerce sites saw the majority of their purchases come from mobile devices. Consumers proven to be interested in mobile shopping this year, avoiding physical stores in order to take advantage of deals that online retailers are offering. Retailers that begun focusing on the mobile space have seen success in engaging consumers that shop using their mobile devices.

Majority of shoppers used their iOS devices to purchase products online

The report from Custora found that online retailers saw 80% of their purchases come from those with iOS devices. These consumers are using services like Apple Pay to purchase products with their smartphones. The report found that Black Friday revenue for retailers rose by 16.1% over what it was last year. Retailers have been successful in engaging mobile consumers, offering them a better shopping experience than they had last year. Many consumers had reported that the e-commerce checkout process was inconvenient on mobile devices, which lead many shoppers to abandon their purchases. Retailers seem to have resolved this issue.

Mobile shoppers spent more than $900 million during Black Friday, the majority of which came from iPhones

Smartphones and tablets accounted for 36.1% of all e-commerce purchases this year, which is an increase from the 30.3% that was reported during Black Friday last year. A similar report from Adobe found that mobile consumers spent approximately $639 million during Thanksgiving Day and $905 million on Black Friday. Of this amount, some $302 million came from iPhones, with $180 million coming from Android devices.

Mobile commerce is expected to continue seeing strong growth in December

Mobile commerce is expected to find more success as the holiday season continues. In December, retailers are expected to offer a wide range of deals, some of which may be exclusive to mobile shoppers. The momentum that mobile commerce has generated during the holiday season is likely to extend into the early months of next year.