Category: Apps

Mobile game app from Britney Spears is now on its way

The entertainer is now the latest celebrity to attach her name to an application through Glu Mobile.

Britney Spears is now joining a number of other hot celebrities in working with Glu Mobile in order to add her name to a mobile game app that has the potential to be highly popular among device users.

Among the other big names that have released mobile games from the developer is Kim Kardashian West.

The TV star had released her mobile game app a few months ago and now the musician is joining that elite club. The chairperson at Glu Mobile, Niccolo de Masi, stated that “I am thrilled to add Grammy Award-winning legend Britney Spears to Glu’s growing list of partners, as we continue to expand our celebrity gaming platform.” De Masi also went on to say that the company predicts that the title will become very popular among the “nearly 90 million multi-generational social followers” of Britney Spears around the world.

This mobile game app announcement also follows the launches of applications from other big celeb names.

Britney Spears - Mobile Game AppKim Kardashian West, who released “Kim Kardashian” Hollywood” with a tremendous success that brought in $1.6 million within the first five days that it was released. Since then, Kendall and Kylie Jenner, and Katy Perry have also revealed that they have intentions to put out mobile apps and games that they hope will reflect the successes of the previous Glu Mobile releases.

This news also followed a much less positive announcement that the headlines have seen about Britney Spears. While she did just finish announcing the unveiling of a new single called “Pretty Girls” along with Iggy Azalea, what was much less pleasant was the injury that she sustained to her ankle while she was performing on a Las Vegas stage. The star has since expressed that she is “OK” but at the same time, she was required to take a break and postpone two scheduled performances due to that injury.

On Twitter, Britney Spears posted that it “Breaks my heart to share this news. After hurting my ankle last night my doctor has advised me not to perform this weekend #Heartbroken”. Certainly, announcing her upcoming mobile game app is much more welcome news to the performer.

The Apple Watch is becoming an insurance metrics tool

Since John Hancock released its “Vitality” mobile app, the smartwatch users have been able to try for better premiums.

Recently, the John Hancock life insurance company announced that it would be using wearable technology to allow customers to prove that they are a lower risk for their coverage so that they can earn discounts, and this opportunity has now expanded to the Apple Watch.

The “Vitality” app is now Apple Watch compatible, allowing smartwatch users to prove that they live in a healthy way.

Users of the Apple Watch who are willing to share their data with regards to their fitness habits that have been gathered on their device will be able to see if their efforts can earn them a discount on their life insurance premiums. The app is also available to users of the iPhone and iPod Touch, having been based on the HealthKit platform. It has been designed to track a user’s vitals and healthy lifestyle habits.

This lets Apple Watch users prove to the life insurance company that they are a lower risk.

Apple Watch App - Life InsuranceThis lower risk can be reflected in their premiums with a potential discount as high as 15 percent for either universal life or term life forms of the coverage (the former of which is available regionally in Delaware and Pennsylvania, whereas the latter is available exclusively in Delaware).

When users show that they have lowered their blood pressure (or have maintained a healthy level over time), that they are regularly active such as by walking and/or running, and that they take care of themselves overall, the data is collected by the smartwatch. The user can then send that data to the insurer, which will add it to its premiums calculations and decide how much of a discount (if any) has been earned.

The system also works by building up “Vitality Points” by completing activities that promote better health, such as undergoing an annual health screening. These points accumulate to provide the insurer’s customers with additional benefits such as shopping, travel, and entertainment rewards from participating retailers.

Aside from the Apple Watch, other products compatible with this program include the Fitbit Activity Band. In fact, when a customer purchases this type of policy from the insurer, they can receive a Fitbit fitness tracker for free.