Tag: technology news

The share of the mobile marketplace in the country has now reached above the halfway point.

According to the latest technology news, Android has now broken the halfway mark and represents over 50 percent of the smartphones that are used within the Chinese mobile market space.

Google’s mobile operating system is moving ahead of the competition in leaps and bounds.

This data was announced in a technology news report by the Kantar Worldpanel ComTech, which discussed the size and strength of Android within the massive market in China. The report showed that by the end of March, this year, Android had a 51.4 percent controlling share over the Chinese mobile marketplace.

This technology news continued to surprise because iOS held only the third place in the Chinese market.

Second place, behind Android, was Symbian. Apple’s devices make up only 19.9 percent of the Chinese mobile market, while Symbian is a notable but not enormous step above at 23 percent. That said, while this shows that Symbian has fallen by 2 percent in its own market share, iOS has maintained about the same strength. This suggests that Apple isn’t necessarily advancing as much as Android is taking on some of Symbian’s former market share.

Should similar technology news trends continue to occur, it does look as though Symbian will be losing its spot in second place within the next 2 quarters, at which time it is likely that Apple will be gaining that position. Again, this doesn’t mean that iOS is necessarily moving up in the size of its market share, but rather shows that Symbian is losing ground and that Android is gaining. This means that the gap between the leader in the Chinese mobile market and the second place operating system will continue to grow.

Smartphone penetration in the country also made technology news headlines, though not quite as dramatic as Android. Last quarter the penetration increased to 42 percent. The director of consumer insight at Kantar Worldpanel ComTech, Craig Yu, said that “Feature phones are losing their price advantage as Android smartphones are rapidly becoming more affordable and delivering better value.” He added that “We expect to see accelerated smartphone adoption in China in the coming months.”

UK’s Metro sets sights on mobile games

There can be no doubt that mobile games have become a very prominent part of the game industry as a whole. These games have come to represent a very lucrative market, encouraging game developers from all over the world to enter into the mobile space. While the game industry has been growing more engrossed in the mobile world, other industries are also beginning to show strong interest in mobile games. Such is the case with Metro, one of the United Kingdom’s most popular newspapers.

Company has high hopes for the mobile sector

Metro has long been in the business of news and print. Like others in its industry, Metro has faced several challenges in the wake of the advent of mobile technology. The company has managed to remain somewhat relevant with consumers through the clever use of technology and by appealing to a younger generation of consumers. Metro has taken note of the astounding prospects that exist in the realm of mobile games and has decided to jump into the deep end of this sector by launching its own mobile gaming platform.

Metro Play to serve as platform for mobile games

Metro Play is the name of this platform and it is meant to provide a new level of engagement to Metro’s current audience. The platform will support a vast array of mobile games that can all be access through a smartphone or tablet. Metro has invested more than $2 million into this venture and believes that mobile games can be a very lucrative way to engage a growing population of consumers that is heavily reliant on mobile technology.

Metro aims to be ideal hub for mobile consumers

The new platform is part of an overarching campaign from Metro that places mobile technology as a top priority. Metro continues to see consumers becoming more mobile-centric and aims to position itself as an ideal source for news and entertainment among consumers that favor their mobile devices over all other media platforms. Metro Play is expected to help Metro appeal to those interested in mobile games, an audience that has already proven itself to be very accommodating to businesses catering to their interests.