Tag: technology news

Fiksu mobile marketing firm now has its first CFO

The tech company has now hired a chief financial officer for the first time in its existence.

The growth of Fiksu, the mobile marketing technology company, is continuing to move forward at an astounding rate, as has been reflected in its latest new hire, which represents the first chief financial officer that the company has ever had.

Fiksu has now announced that its very first CFO will be Ken Goldman, who is experienced in the field.

Goldman was previously the Black Duck Software CFO and has now come to join the executive team from the mobile marketing firm based in downtown Boston, Massachusetts. The new Fiksu CFO is considered to be quite the seasoned technology industry veteran and has been a driving force behind a number of companies that have been successfully acquired and that have been brought through their initial public offerings (IPOs) over the last three decades.

Now, the most recent step in Goldman’s career is in joining with this rapidly growing mobile marketing technology company.

Goldman achieved a great deal of attention from 2006 through 2008 as he constructed the infrastructure and systems that were required to bring Salary.com to its IPO. The success of that effort was so great that the IPO ended up being eight times subscribed and was able to sell notably more shares than had been forecasted.Mobile Marketing comapny has its first CFO

Beyond Salary.com, Goldman has also been a part of the teams of several other notable brands and businesses, including Student Advantage, Lodestar Corporation, MediaMap, Shoplink.com, and others.

Fiksu’s CEO, Micah Adler released a technology news statement that welcomed Goldman to the company, saying that “We’re thrilled to expand the strength of our executive team by bringing Ken on board.” He also added that the firm has every faith in his “impressive” and “proven track record in driving growth” for businesses in industries that are rapidly evolving.

The mobile marketing company’s announcement also stated that “We’re looking forward to leveraging his experience and expertise to help Fiksu evolve to the next level and realize its full potential.” The firm was founded in 2008 and has been rapidly growing as a result of its main investors of $16.7 million from Qualcomm Ventures and Charles River Ventures.

Wearable technology market is maturing at a rapid pace

Wearable devices are still in short supply, but the demand for them is huge

Wearable technology may be in a state of infancy, but the market is maturing at a rapid pace. The demand for wearable devices is on the rise and many people are expressing their eagerness to purchasing upcoming products from companies like Google. This demand has been highlighted by the recent launch of Amazon’s Wearable Technology Store in the United Kingdom. The store has shown that many people have an interest in wearable devices, even though a relatively small number of these devices are currently available to them.

People are eager to get their hands on new wearable devices

Even in a state of infancy, wearable devices are somewhat advanced. Google Glass, for instance, uses augmented reality technology to enhance the physical world with digital displays. The device can be controlled with a person’s voice, simple head gestures, or with a control panel. Google has yet to announce an official release date for Glass, but the company did recently announced that it would make Glass available in the United Kingdom.

Amazon may become a very influential figure in the new technology market

amazon - wearable technologyAmazon’s Wearable Technology Store currently has more than 100 wearable devices listed from various companies. The store exists one of the very few platforms that cater to the interests of those that have a fascination in wearable technology. Amazon may prove to be a very powerful figure in this emerging market, especially as more wearable devices see release in the coming years and the demand for these devices begins to explode.

Wearable devices are yet another stepping stone toward more integrated technology

Technology has come to play a major role in society as a whole. The advent of smartphones began people’s rapidly  growing reliance on mobile technology and this reliance has evolved into an aggressive interest in new technology that can become more integrated in daily life. Wearable devices seem to satisfy this interest by allowing people to become more integrated with technology. This technology also helps make the features of smartphones and tablets offer a little more convenient.