Tag: mobile trends

Mobile technology to play critical role in Samoa cleanup after Cyclone Evan

Farmers and other people across the Pacific Island nation are using smartphones to purchase necessary supplies.

Despite the fact that almost two years have passed since Samoa was devastated by Cyclone Evan, the Pacific Island is still working to recover from the catastrophe, and mobile technology has been playing a vital role in this process.

During the worst of the storm, winds reached up to 105 miles per hour, whipping the sheets of rain.

The waves were 13 feet high and storm surges were driven by the powerfully gusting winds. The World Bank created a post-disaster needs assessment following the storm and it showed that it was the agricultural segment of the country that experienced the greatest devastation. Over 7,000 families on the country’s Upolu island lost their livestock, crops, and farming equipment. The loss of income continues to hurt the communities that were dependent on agriculture. Programs have been set in place to help to recover and many now include the use of e-vouchers and mobile technology.

Mobile technology has provided massive relief in a system that has been piloted by the government in Samoa.

Mobile Technology - Cyclone EvanThe program is based on the use of mobile device technology. Affected families have been provided with e-vouchers that can be used as payments for the replacement of farming supplies. The system works by transferring funds directly to the smartphones of the farmers, which have a special chip enabled within them.

The system then allows those funds to be used for the purchase of over 5,000 specifically pre-approved “white listed” items that are sold from designated vendors. The items that have been authorized to be purchased by the farmers include building materials, as well as equipment for fishing and farming.

This represents the first time that the Pacific region has used this type of technology using mobile devices, and the practicality and cost effectiveness of the effort has been astounding. The risk of fraudulent use of the funds has been considerably reduced by linking the point-of-sale systems to the white listed products. Moreover, as it uses mobile technology, the electronic databases notably lower the need for paperwork. Those same databases also make it possible for improved and more reliable evaluation and monitoring of the program.

Mobile trends show that Americans pay more for service than other countries

Moreover, the prices in the United States are going up, even though they’re dropping around the world.

According to the 2014 International Market Communications Report, the latest mobile trends show that people in the United States are paying more for their wireless service than any other country studied within this report.

What’s more, unlike the majority of other countries that were examined, the prices are only going up.

The report was issued by as UK regulator – the Office of Communications, also called Ofcom – in order to examine mobile trends such as the prices being paid by subscribers in 18 total countries around the world. The analysis measured the average revenue on a monthly basis per mobile connection. The 18 countries spanned six different continents. What the report showed was that in 2013 in the United States, the average mobile customer paid approximately $47 per connection.

That amount was higher than the amount paid by customers in any other country studied by the mobile trends report.

Mobile Trends - America pays moreCustomers in Japan were the only ones who paid anywhere near that amount, last year. The majority of the countries surveyed in the report saw a monthly bill that was lower than $31 for their wireless services. Mobile subscribers in Poland, Brazil, Russia, China, India, and Nigeria all paid an average monthly bill that was less than $16.

Among the reasons that helped to explain why customers in the United States were paying more for their monthly mobile service than anyone else was that they were also among the highest data users when compared to other nations. Cisco data has revealed that the average mobile consumer in the U.S. used an average of 1.3 GB of data every month, last year. Comparatively, Europeans were using an average of 700 MB per month, last year. This represented under half of the usage by Americans. African and Middle Eastern customers were using an average of only 185 MB per month during 2013.

That said, while higher data usage helps to shed some light on why the mobile trends are for higher prices in the United States, what wasn’t explained was why the U.S. was among the few countries where the cost of mobile service was not falling.