Tag: mobile technology

Mobile games help UK industry find success

| April 4, 2013

Mobile Games UK ReportReport highlights importance of mobile games in UK game industry

The United Kingdom may soon serve as a strong example of what the future of the game industry will look like in the coming years. TIGA, a UK trade association representing the game industry, has released a new report highlighting the various aspects of the UK game sector. The report shows that much of the market is comprised of independent developers that have a strong focus on mobile games rather than traditional console games. Many of these developers believe that mobile games are undoubtedly the future of gaming.

A focus on mobile helps several studios find success

The report, which is titled “Making Games in the UK Today: A Census of the UK Developer and Digital Publishing Sector,” shows that more than half of the development studios in the country were founded only four years ago. Despite the relative youth that these companies have when compared to others in the game industry, they now account for 60% of the UK market. These independent studios account for 83% of the independent games that were released in the UK between 2011 and 2012, many of which were mobile games.

Mobile games are gaining traction throughout the market

The report shows that approximately 37% of all studios in the United Kingdom are making mobile games currently, this is up from the 19% that were focused on mobile development in 2010. Several of these development studios are focused exclusively on mobile games, forsaking console games entirely. This may be due to the fact that mobile games are typically less expensive to develop than their console counterparts. Mobile games also offer promising profit opportunities for developers that are not generally seen on other platforms.

Independent developers still face significant challenges

TIGA notes that the UK game sector is young, independent, and highly focused on the mobile space. Strong smartphone and tablet sales have helped encourage developers to focus more heavily on mobile games. Despite the strong performance these studios have seen over the years, TIGA notes that many face significant financial challenges. The report shows that approximately 21% of the studios that were founded between 2010 and 2012 have closed their doors due to lack of finances.

Facebook may be losing its young audience

| April 2, 2013

Facebook losing young usersYouth begin to flee from Facebook

The youth of the world are beginning to favor simple messaging applications for their mobile devices over Facebook. These applications allow consumers to create personal profiles, build networks of friends and other contacts, share digital content, such as video, music, and pictures. While these applications provide many of the same services that made Facebook popular several years ago, these applications have one thing that Facebook does not have: They are not Facebook.

Consumers beginning to favor simple messaging apps for their mobile devices

Young, tech-savvy consumers through North America, Asia, and Europe are beginning to flock to these messaging applications in order to connect with one another. Many of these applications, such as Kik and Whatsapp, both of which are very popular in North America, combine text messaging with social networking, allowing users to connect with one another quickly without relying on messaging plans offered by wireless network operators or the sometimes stifling design of social networking platforms.

Apps could provide better services than Facebook

These apps have an appeal to consumers based on the fact that they are designed around the concept of communication. Google Ventures partner Rich Miner suggests that the majority of interactions that people have with one another come in the form of text messages and phone calls. Many people do not involve themselves in social networks simply for the purpose of communication. Consumers are beginning to find that simple messaging applications can suffice their need to communicate with others. These applications can also effectively share digital content, removing yet another reason for consumers to rely on social networking platforms.

Facebook remains the champion of social networking

Facebook boasts of more than 1 billion users worldwide, thus solidifying it as the most popular and widely used social networking platform in the world. The company recently began embracing the mobile space more aggressively, producing the most used smartphone application on the market today. Nonetheless, consumers are still flocking to messaging applications that offer the same services as Facebook but without any association to the sometimes controversial social network.