Tag: mobile payments news

Apple could be testing mobile payments service in Japan

Apple launches new service for iOS users in Japan

Apple may be testing its mobile payments platform in Japan. The famed technology company has launched a new service for Japanese iPhone and iPod users. The services is called iTunes Pass and is associated with the iTunes Store, the App Store, and the iBookstore. The service will allow people to use their financial data to pay for products on Apple’s various store platforms. This could be the beginning of a much larger mobile payments initiative from Apple.

Company retains its strong interest in mobile payments and shopping

Apple has had a strong interest in mobile payments for some time. The company has, however, been quite cautious when it comes to entering into the mobile money space. This is due to the large number of similar companies that have fallen prey to the digital threats that exist in the mobile world. Google, for instance, encountered serious security issues with the initial launch of its Wallet platform, which stymied its attraction to those interested in mobile shopping and payments. Apple is keen to avoid such issues.

iTunes Pass is designed as a high tech substitute for physical gift cards

Apple - Mobile Payments JapanCurrently, the iTunes Pass service is designed to serve as a replacement for physical gift cards. Digital versions of these gift cards can be stored in the Passbook application, which is Apple’s version of a mobile wallet. Gift cards stored in Passbook can be accessed by iTunes Pass, allowing those that own these gift card the ability to use them to purchase goods from Apple’s digital stores.

Rumors suggest that the iPhone 6 will have mobile payments capabilities, but such features are not yet set in stone

Apple has taken a slow approach to the mobile payments space. For the past two years, rumors concerning the company’s entry into the field of digital commerce have largely been centered around new versions of the company’s iPhone device or its iOS operating system. Current rumors suggest that the iPhone 6 will mark Apple’s official entry into the mobile payments arena, but whether or not this will be will the case has yet to be seen.

Mobile payments firm to expand into Canada

Square announces plans to open up new office in Canada this year

Square, one of the largest mobile payments firms in the U.S., is continuing its efforts to break into new markets by opening up a new office in Canada. The company has found significant success in the mobile space through its various partnerships, one of the most famous of which is its partnership with Starbucks. By teaming with Starbucks, Square was able to secure its position as a leader in the mobile commerce space. Now, the company is looking to expand beyond the U.S.

New office to be based in Ontario and tap into province’s tech community

Square has plans to open up a new office with more than 30 employees in Ontario, Canada, by September of this year. The company is looking to tap into Ontario’s “thriving and talented tech community” in order to establish a foothold in the Canadian mobile commerce space. The demand for effective mobile commerce solutions in Canada has been on the rise among businesses and consumers alike, and the time may be right for Square to take advantage of this growing demand.

Square helps iOS users participate in mobile commerce

Square Mobile PaymentsPart of the appeal of Square is that it makes mobile payments possible on iOS devices. These devices do not have the inherent ability to participate in mobile commerce and rely on auxiliary applications and hardware in order to do so. This has been something of a problem for iOS users that are interested in mobile commerce, but their demands are being met, to some degree, by Square’s services.

Retailers are beginning to feel the need to engage mobile consumers and Square may be able to help

Canadian retailers are becoming more conscious of the mobile space and are taking steps to engage consumers through a variety of mobile initiatives. Square will offer a new way to engage these consumers and encourage them to make payments with their mobile devices. Engaging mobile consumers will likely lead to higher sales for retailers and helping them appeal more to a demographic that is beginning to change rapidly.