Tag: mobile payments

Mobile commerce making waves in Chinese retail

| February 19, 2013

Mobile Commerce China Retail GrowthMobile commerce sparks major growth in the retail sector

E-commerce is growing in China, backed heavily by an interest among consumers in mobile commerce. Jingdong Mall, the country’s largest online retailer, has announced receiving more than $700 million in funding from a consortium of investors that are interested in the company’s prospects in e-commerce. The funds are expected to help expand the company’s digital operations and new business ventures. Jingdong Mall is not the only retailer that has been seeing heavy investment activity recently. Several others have been finding success through a stronger focus on mobile commerce and the consumers enthralled by mobile technology.

Transaction volume growing quickly due to online shopping

According to a recent report from the E-Commerce Research Center, digital payment volume in China’s retail sector has been growing aggressively. By the end of December, 2012, online transaction volume in the retail market reached more than $160 billion, a growth of more than 64% over what this volume had been in 2011. The number of online shoppers has also increased in the country, reaching 247 million consumers by the end of 2012. Many of these consumers made purchases throughout the year using their mobile device.

Consumers show favor for mobile shopping

The growth of mobile commerce and e-commerce is expected to have a significant impact on physical retailers in the coming years. Many of these retailers in China has begun making the transition toward e-commerce, with tentative plans to abandon their old brick-and-mortar shops at some point in the future. Those that have no plans to embrace e-commerce may find some success through the adoption of mobile commerce, but this success may be short lived as consumers begin to favor online platforms for shopping.

Internet connection proves to be a problem for mobile commerce

The development of mobile Internet continues to gain speed in China. As consumers gain access to better Internet connections, they will be more likely to participate in mobile commerce. Currently, slow load times for e-commerce sites and digital retail services keep many consumers from participating in mobile commerce. The retail sector is working to alleviate this issue, however, in order to capitalize on the prospects of mobile consumers.

Partnership expands mobile commerce in Europe

| February 18, 2013

Mobile Commerce EuropePayair teams with Nordisk to progress mobile commerce

Payair, a leading mobile commerce platform, has announced its partnership with Nordisk, a supplier of e-commerce services for small and medium-sized businesses. Together, the two companies will work to introduce new mobile commerce services for consumers throughout Europe. Several European markets have shown a great deal of interest in mobile commerce and demand for new services has been on the rise for some time. Payair and Nordisk are eager to meet this demand with the services they can provide.

Nordisk to make use of Payair commerce systems

Per the partnership, Nordisk will integrate Payair’s mobile commerce systems into its existing e-commerce platform. This will allow new and current Nordisk customers to facilitate mobile payments in their online stores. This is something businesses throughout Europe have been calling for in recent months. These companies, especially those with a strong online presence, have been working on ways to engage mobile consumers. Without comprehensive mobile commerce services, many of these businesses have missed significant opportunities.

New opportunities opening up for Payair

Partnering with Nordisk will give Payair a broader reach in the European market. The company will be able to establish strong relationships with European businesses that have shown strong interest in mobile commerce. New opportunities will likely emerge for Payair throughout Europe, especially as more consumers become interested in mobile payments and get more experiences with the services that the company and its new partner offer.

Security stymies growth of mobile commerce outside of Europe

Europe has seen strong growth in mobile commerce in recent years. Many consumers have shown willingness to pay for products using nothing but t heir smart phones and tablets. In other parts of the world, consumers have been less eager to participate in mobile commerce. This is largely due to concerns regarding security. Mobile devices are popular targets among thieves and financial information can be exploited relatively easily for anyone familiar with how mobile commerce works.