Mozilla aims to incorporate mobile payments into Firefox OS
Mozilla, a software development organization, recently announced the development of a mobile operating system called Firefox OS, after the organization’s popular web browser. The operating system is being billed as the next step in the evolution of mobile Internet, providing consumers with more diversity in the mobile space as well as access to the services and features that Mozilla has become well known for. This week, Mozilla announced that it is designing a feature for the operating system that could make mobile payments possible for the Firefox OS.
Mobile commerce service based on Google Wallet
Mozilla is currently working on a JavaScript API that is based closely on the Google Wallet. This would make it possible for mobile devices equipped with Firefox OS to conduct mobile payments, something that has been growing increasingly popular among consumers. Google Wallet has managed to capture the interest of consumers and financial organizations all over the world and Mozilla is eager to find the same success in its own approach to the competitive field of mobile commerce.
Service will allow consumers to make payments from their mobile device
The feature would allow users to manage multiple payment accounts and use these accounts to purchase products through a simple authentication process. Mozilla claims that security is one of its key focuses when it comes to mobile payments and the organization is taking steps to ensure that the financial information associated with its services is well protected. Mozilla believes that mobile payments will be a significant part of the Internet in the future and is moving to ensure that it can establish a stronger foothold in this sector before that future becomes a reality.
Mozilla expected to see staunch competition in mobile commerce field
Mozilla is one among a vast multitude of companies and organizations emerging into the already crowded field of mobile commerce. Like others, Mozilla is expected to face significant challenges in adoption and promoting mobile payments, especially if the organization seeks to generate revenue from offering mobile commerce services. Consumers have shown that they are willing to purchase products from their mobile device, but whether they will be enthusiastic about paying an additional fee to do so is not certain.
Cardtek teams with Trevica to expand mobile commerce
The Cardtek group, a provider of payment systems and services around the world, has entered into a partnership with Trevica, a subsidiary of MasterCard. Trevica is a payment processing firm based in Poland. The company has been attracting significant attention in recent months due to its capabilities in mobile commerce, which are backed by MasterCard. As mobile commerce grows more famous around the world, the need for mobile payment services increases, creating opportunities for companies looking to provide such services and accommodate the demands of consumers.
New NFC-based service to be introduced to Trevica
Through this partnership, Cardtek will work to establish an NFC-based mobile commerce system for Trevica. The system will leverage NFC technology to make mobile payments possible across a wide range of platforms. Trevica will use this new system to help facilitate mobile payments for European banks and other organizations that are interested in engaging mobile consumers on this level. While the system is designed to make mobile commerce more available throughout Europe, it may fall short due to the low availability of NFC-enabled mobile devices.
NFC technology continues to prove problematic
NFC technology is widely considered to be a staple of mobile commerce. The technology provides a way for financial information to be access over very short distances, removing the need for physical forms of currency, such as cash or credit cards. Many of today’s mobile commerce services are based on NFC technology, but the availability of mobile devices equipped with this technology is low. Smartphones and tablets that do not use NFC technology cannot be used to facilitate mobile payments. Because NFC-enabled devices are not in high supply, the mobile commerce sector has grown slowly over time, leading many of the companies and organizations interested in this sector to seek out other forms of mobile commerce.
NFC may yet have a future in mobile commerce
Despite the problems associated with NFC technology, mobile commerce remains a very popular notion, especially among tech-savvy consumers that are constantly tethered to their mobile devices. As the demand for mobile commerce services grows, the supply for NFC-enabled devices also increases, making it more likely that more consumers will engage in mobile payments in the future. Partnerships like that between Cardtek and Trevica aim to take advantage of this trend.
