Tag: mobile payments

Parkmobile brings mobile payments to Traverse City, Michigan

| June 10, 2013

Parkmobile launches mobile payments service in new city

Parkmobile, a mobile payments solutions provider, has launched a new mobile payments system in Traverse City, Michigan. This new system will allow drivers to pay for parking using their mobile devices, thereby offering a more convenient experience. Parkmobile has seen the growing need for mobile commerce services in the U.S. and has been working to meet this need in its niche market, quickly establishing a strong foothold within this market and successfully promoting mobile payments.

Parkmobile application will allow consumers to pay for parking

In order to use the new system, consumers will have to register an account at Parkmobile’s website and download the company’s mobile application. The application serves as a mobile payments platform, allowing consumers to pay for parking without having to use physical forms of currency. The application also offers drivers updates concerning the amount of time they have left on a particular parking session. The application is meant to provide some peace of mind to drivers that are interested in convenience services.

mobile payments parking Company takes slow approach to expansion

Traverse City is the eighth city that Parkmobile has launched its mobile payment services in. The company has been receiving strong praise from consumers for its services, but has made an effort not to expand too quickly. There are many challenges that reside within the mobile commerce space and rapid expansion of a successful service could cause Parkmobile to confront these challenges before it intends to do so.

Security remains a major issue in mobile commerce

Perhaps the most prominent challenge that exists in the mobile commerce space has to do with security. Mobile payments are convenient for consumers, but have become a high value target for hackers. This is due to the fact that mobile devices are beginning to traffic valuable financial information, which can be stolen and exploited by malicious parties through exploiting the weaknesses that exist in mobile commerce platforms. Ensuring the security of this financial information is a top priority for the companies involved in this space.

Report highlights the growth of mobile commerce in the UK

| June 10, 2013

UK mobile commerce shows impressive growth

A new report from IMRG, an e-commerce association based in the United Kingdom, and Capgemini, a business and technology consultancy firm, shows that mobile commerce is making strong progress in the United Kingdom. The report found that mobile commerce has seen exponential growth in the field of online retail over the last year, with the first quarter of 2013 showing impressive results. This may be due to the growing number of consumers with mobile devices, but could also be due to the new mobile commerce services that are emerging in the market.

Mobile commerce new represents 20% of online sales

According to the report, mobile commerce accounted for 20.2% of the online sales seen in the United Kingdom during the first quarter of 2013. This is an increase from the 15.4% of sales mobile commerce represented in the fourth quarter of 2012. The report shows that mobile traffic to retail sites has been growing quickly as more sites become optimized for use on mobile devices. These sites have also been seeing higher consumer engagement, which has been translated into strong sales.

Mobile commerce growth UKRetail sector become hive of activity

The United Kingdom has become one of the most active markets in the world when it comes to mobile commerce. The country’s retail sector has been especially aggressive in this field, hoping to engage consumers in a new way and appeal to their changing interests. Several retailers, such as Tesco, have been able to establish a strong foothold among consumers, offering comprehensive mobile commerce services that making shopping and purchasing online easier.

Mobile sales to continue to grow due to consumer behavior

Mobile commerce has not been showing any signs of slowing down in the foreseeable future. Since 2010, mobile commerce sales have grown in the United Kingdom by more than 5,000% and are beginning to represent a significant economic force. As more consumers become interested in the field of mobile commerce, mobile sales will continue to show strong growth well into the future.