Tag: mobile application

Mobile app from Bitcoin expands further with iPhones

This digital currency has been exploding over the last short while and is now compatible with Apple.

The Bitcoin Wallet was once simply a mobile app for payments that would allow its users to be able to use its own digital currency “bitcoins” to be able to split the tab at restaurants, but it has recently grown in its possibilities and it is taking off around the world.

This smartphone wallet is increasing by a rate of about 5,000 users each day, up from 500 daily at the start of 2013.

The Bitcoin mobile app has found its way into headlines virtually every day last week, including everything from a college student’s incredibly successful effort to use a QR code combined with his wallet to gain payments by holding up a sign during a televised football game to giant national announcements regarding the technology. Mid week, Alan Greenspan, the former Federal Reserve chairperson, discussed his views on the virtual currency. At the end of the week, the central bank in China announced that it was banning financial institutions in the country from handling transactions using Bitcoins. That announcement happened after an 89 percent value increase caused investors in that country to surge in their interest.

Many people feel that this mobile app provides greater payments convenience than what is out there.

Mobile App - Bitcoin mobile paymentsThe use of the application for making a transaction is essentially as simple as sending a text. This helps to explain why there are now hundreds of different programs using Bitcoins, including both Google Play and the Apple App Store. This is causing many consumers to choose to spend this type of virtual currency for making rapid transactions, instead of opting for cash. This includes splitting a bill at a restaurant or paying for food, but it is expanding into other areas, as well.

The interest that the world is now starting to see in this virtual currency has caused Bitcoins to skyrocket in their value. Last week, they broke all of their own previous records when they exceeded the $1,000 mark. That said, it is believed that the long term success of this mobile app is heavily dependent on how well it is adopted and how it continues to make sure that it is properly configured for use by smartphone and tablet users.

PassionTag Launches In-Image Digital Marketing Platform to Drive Brand Engagement

Consumers Share Their Passions and Engage with Brands by Creating and Collecting SmartTags Shared through Social Channels

Mountain View, Calif. – August 7, 2013– PassionTag, a technology provider of dynamic in-image digital marketing and commerce solutions, today unveiled the company’s platform designed to redefine how consumers express their passion through digital images and how brands effectively use social, mobile and digital tools to drive affinity and revenue.

PassionTag is the first mobile application that allows consumers to ‘tag’ their passions through the photos shared on Twitter, Facebook, e-mail, and SMS. With PassionTag, they can turn a static image into an interactive photo containing actionable tags that extend the story they want to tell.

PassionTag’s in-image digital marketing platform enables deeper brand and customer engagement through SmartTags. With the creation and management of PassionTag’s in-image placement of SmartTags, photo sharing is transformed into a powerful, action-oriented channel enabling deeper brand engagement through the image. The call to action contained in the SmartTag is experienced through the social applications PassionTag has developed to work in sync on social networks such as Facebook and Twitter, or on PassionTag.com

PassionTag enables brands and consumers alike to easily create SmartTags which can be shared, collected and customized. PassionTag’s SmartTag technology enables a “digital backpack” of trackable and transactional actions which can be attributed to most any image, thereby significantly improving the value and utility of an image. By turning photo-sharing into a pervasive, revenue-generating peer-to-peer ecosystem, PassionTag’s Smart Tags enable a shift from a value-based transaction to a value-based partnership.

Photo sharing is one of the fastest growing segments of the social web, and we are excited about the potential our technology holds for delivering an engaging user experience that creates incremental revenue for brands, non-profit organizations and eventDigital Marketing Social Media management producers,” said Thomas Moewe, CEO of PassionTag. “Our technology elevates the role of the image, dramatically improving the consumer’s experience with photo sharing while enabling brands to turn static images into dynamic, actionable photos.”

Among other clients, Dragon Con, Atlanta’s internationally known pop culture, fantasy and sci-fi convention has partnered with PassionTag. The PassionTag app will allow Dragon Con’s fans to tag their photos with any of a dozen Dragon Con-related SmartTags, and then post them to their favorite social network. Fans can view and “like” all the photos organized under a specific tag regardless of who posted them. Or, they can follow their friends to view their photo streams.

“There is so much to see and talk about at Dragon Con. It’s just natural that taking and sharing photos with friends is an important part of the whole experience,” said Rachel Reeves, Senior Director of Guests and Media for Dragon Con. “And we know our fans love using cutting-edge smartphone apps. PassionTag lets our fans do both and experience Dragon Con in a fun new way.”

PassionTag’s free mobile application can be downloaded from the iTunes App Store by visiting: https://itunes.apple.com/us/app/passiontag/id663610124?mt=8

ABOUT PASSIONTAG
PassionTag, Inc. is a technology provider of dynamic in-image digital marketing and commerce solutions. Headquartered in Silicon Valley, PassionTag’s platform enables the creation and management of SmartTags that can be applied to photos shared online by both consumers and brands. For more information about PassionTag, please visit us at http://www.passiontag.com/public/ or call u at 1-800- 475-5160. Join our Facebook community at http://on.fb.me/16UmnZd or follow us on Twitter @passiontag.

Media Contacts:
Beth Trier
Trier and Company for PassionTag
www.triercompany.com
415-285-6147
[email protected]

Valerie Beaudett
Trier and Company for PassionTag
www.triercompany.com
650-400-7833
[email protected]