Tag: m-commerce

Study predicts the growth of India’s mobile commerce market

Mobile commerce is accelerating at a rapid rate in India

A new study from ASSOCHAM and Grant Thornton predicts that mobile commerce will explode in India in the coming year. The study forecasts that the overall e-commerce market will see a compound annual growth rate of 63%, reaching $8.5 billion in 2016. Mobile shopping is likely to play a larger role in this growth, as more consumers are beginning to use their mobile devices to shop for products online.

Mobile Internet use is growing quickly, giving consumers more access to mobile services

Mobile Internet penetration is growing throughout India and telecommunications companies are working to quickly expand their mobile networks in order to accommodate consumer demand. Smartphone adoption is also on the rise, with penetration expected to go beyond 200 million, ranking India the second largest smartphone market in the world. More consumers will be using their mobile devices to shop online and retailers will be working to provide better mobile commerce services to these consumers in order to secure their loyalty.

Online transactions to reach 38 million by the end of the year

Study - India Mobile CommerceBy the end of this year, there is expected to be more than 38 million online transactions, an increase from the 11 million that was reported in 2011. The Indian government has also taken an interest in mobile commerce, planning to rebuild and modernize the postal infrastructure in order to better accommodate digital consumers. This modernization is being seen in various other sectors, as well, and it is becoming easier for consumers to participate in mobile commerce.

Online travel dominates the mobile commerce market in India

Online travel seems to be the leading force India’s e-commerce market. More consumers are beginning to use their mobile devices to book trips and plan their vacations and mobile has become one of the most influencing powers affecting online travel in the country. Retail is also experiencing a surge in mobile shopping and retailers are beginning to work to become more mobile-centric in order to provide consumers with efficient and adequate mobile commerce services.

 

E-commerce Software market to grow at a CAGR of 11.73% by 2015

Global E-commerce Software Market 2015

Global E-commerce Software Market, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the market in the Americas, and the EMEA and APAC regions; it also covers the Global E-commerce Software market landscape and its growth prospects in the coming years. The report also includes a discussion of the key vendors operating in this market.

Global E-commerce Software market to grow at a CAGR of 11.73 percent over the period 2012-2016.

One of the key factors contributing to this market growth is the high growth of the Global E-tailing market. The Global E-commerce Software market has also been witnessing an increasing popularity of mobile commerce. However, threat from open-source solution providers could pose a challenge to the growth of this market.

Commenting on the report, an analyst team said: “One of the main trends witnessed in the Global E-commerce Software market is growing popularity of mobile commerce. It has been established that more half of the online consumers are either using smartphones or tablets. Viewing the high opportunity from mobile commerce (or m-commerce), several retailers have adopted smartphone applications as a mean to facilitate online sales. Consumers are using Android-enabled smartphones and iPhones for surfing the internet, making reservations, online payments, and for online shopping. This has made mobile commerce as an emerging channel for e-tailing.

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The key vendors dominating this space include Demandware, Inc., Hybris, IBM Corp., and Oracle Corp.E-commerce Software market

The report also includes a discussion of the other vendors operating in this market. The other vendors in the market are Cleverbridge, Digital River, Ebay GSI Commerce, Intershop, Jagged Peak, MarketLive, Magento, SAP AG, Venda, and Volusion.

According to the report, one of the main factors driving the market is the high growth of the Global E-tailing Market. The high adoption of mobile devices, broadband connections, and the increasing time spent by users on the internet are some of the major reasons contributing to the growth of the Global E-tailing market. The market is witnessing a rapid increase in the number of internet users.
Further, the report states that one of the main challenges is availability of open-source e-commerce Solutions. Magento is one of the leading open-source vendors that enjoy high popularity among enterprises. Magento Enterprise Edition and Magento Community Edition are its popular offerings, of which Magento Community Edition is an open-source offering.

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The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to a SWOT analysis of the key vendors.