Tag: alibaba group

Alibaba IPO may gain attention through mobile commerce initiatives

Alibaba intends to launch an IPO in the near future, aiming for US listing

The Alibaba Group, China’s largest e-commerce organization, has announced plans to seek listing on the U.S. stock exchange. The company is preparing to launch an initial public offering (IPO), but has not yet released details concerning this process. Alibaba is currently considered one of the most successful e-commerce groups in the world and has been making a strong push into the mobile commerce sector. In order to provide its forthcoming IPO with additional momentum, Alibaba has been pushing to make its new taxi application more popular among consumers.

Taxi-hailing application expected to add value to Alibaba’s mobile initiatives

The application takes advantage of a taxi-hailing service. The service allows users to schedule a taxi for transportation directly from their mobile device. The service can be paid for through the Alipay application, which facilitates mobile payments. This type of taxi-hailing service is quite popular in China, where people are beginning to rely more heavily on transit services. Taxis in large cities are finding that business from mobile consumers is rising significantly.

Alibaba and Tencent continue to fight in the mobile market

Alibaba is currently working to compete with Tencent, one of China’s largest Internet organizations. Tencent has been pushing into the mobile commerce field as well and has managed to establish a strong presence therein through its WeChat application. WeChat is the most popular messaging application in the world and is heavily used throughout Asia. Tencent has been working to transform WeChat into a mobile commerce platform and has managed to find success in this endeavor thus far.

Taxi-hailing applications may be a boon for both Tencent and Alibaba

Both Alibaba and Tencent are focusing heavily on taxi-hailing services. Both companies believe that taxis could power future growth and add further value to their mobile commerce initiatives. Alibaba anticipates that it will raise more than $15 billion from its IPO, but there are no details concerning when this IPO will be launched. Alibaba is likely to continue working to establish a lead in China’s growing mobile market.

Mobile commerce activity continues to grow in China

Chinese mobile commerce gaining more attention from consumers

China has become a bustling hub of mobile commerce activity in recent years. This is largely due to the massive number of young consumers that have access to mobile technology. These consumers have shown that they are beginning to favor new forms of commerce over traditional forms of commerce and have taken to the mobile space in order to find a more convenient way to purchase products and shop online. In China, two of the country’s largest technology companies are beginning to focus a great deal of their attention on the field of mobile commerce in order to engage a new generation of consumers.

Companies work to promote new forms of commerce

The Alibaba Group and Tencent are two of China’s most influential technology companies. Both companies have strong ties to the retail and gaming spaces, where they work to engage consumers on a regular basis. Because of the companies’ focus on technology, they have taken notice of the meteoric rise of mobile commerce among consumers, as well as the increasingly popularity of location-based services. Location-based technologies have been quite useful in exposing consumers to mobile commerce as these technologies are often used in advertisements that direct consumers to e-commerce sites.

Chinese Mobile CommerceAlibaba favors location-based services and Tencent focuses on social applications

Alibaba is keen to throw more support behind location-based services in order to make mobile commerce more prolific among consumers. The company has invested more than $800 million in these technologies coming from companies like Weibo and AutoNavi. Tencent has shown more subdued interest in location-based services, but does believe that popular social tools, such as the famous WeChat messaging application, could be a powerful way to encourage consumers to participate in mobile commerce providing them details about shops that allow for mobile purchases.

China is establishing itself as a leading market in mobile commerce

China is often considered one of the most active markets when it comes to mobile commerce. Both Alibaba and Tencent have managed to capture the attention of mobile consumers that are eager to take advantage of the capabilities of technology and these consumers have been growing more comfortable with the idea of mobile commerce.