Category: Mobile Gaming

The new Fusion series will not only feature the highly popular Lego kits, but they will be in digital form.

When the fall arrives, this year, a completely new Lego kits series will have been released and it will use augmented reality to move the designs and constructions of a creator – young or not so young – out of the physical world and into the digital one.

This new series will be called Lego Fusion and it is already generating massive hype.

Simply said, the augmented reality Lego looks extremely cool! While the actual use of AR technology for a game is nothing new, particularly for children, mobile app developers are always coming up with new and unique ways to produce an interesting and attractive experience. Another example of a game that combines the real and digital worlds for a children’s toy experience is with Hot Wheels. They use a tablet to be able to enhance their racetracks with some spectacular visual effects to go along with the racing experience of the toy vehicles.

It isn’t just toy companies releasing augmented reality apps for a new entertainment experience.

For example, McDonald’s – the fast food chain – has previously launched their own AR game, alongside their new mascot (often labeled as creepy or even terrifying). However, when it comes to the game experience as a whole, it looks as though Lego has seriously stepped things up from its predecessors.

The Lego Fusion series will be making its way to stores in August and in September. It is iPad compatible and gives the user the ability to create a three dimensional building out of a single wall, and to allow players to be able to bring their characters and their environments to life in massive battle scenes on their living room floors.

So far, there are four games that have been confirmed as a part of the upcoming Lego Fusion series. They are Create and Race, Battle Towers, Town Master, and Resort Designer. Though there hasn’t been a great deal of detail provided regarding each specific game, the names do make it clear what their themes will be.

These augmented reality games will rely on special cards for positioning the camera, and then the user can simply begin building and playing.

Mobile gaming continues to prove its lucrative nature

When it comes to mobile gaming, revenue is not typically something that receives much attention beyond those developing and publishing these games. A new report from Juniper Research shows that it may be time to take mobile games more seriously, however, as they are beginning to represent one of the game industry’s most lucrative business sectors. While the industry has been growing more focused on the mobile space, most developers and publishers still consider mobile games to be little more than novelty products that have limited value.

Mobile games revenue to reach $28.9 billion by 2016

According to the report from Juniper Research, mobile game revenue is expected to reach $28.9 billion by 2016, up 38% from the $20 billion in revenue estimated for this year. The developers behind these mobile games are taking serious efforts to maximize their product’s earning potential, primarily through making their games more engaging to ensure their value among consumers. Most people tend to jump from one mobile game to the next very quickly, which makes it difficult for any single game to be considered high value. Developers are interested in seeing this trend put to rest.

Tablet users are more likely to spend money on the games that they play

The report shows that tablet users are particularly fond of mobile games. Tablet devices are well suited for gaming because of their stronger processors and larger screens. These screens, in particular, are favored among gamers because they make it easier to see the game that is being played and add more convenience in terms of control. Tablet users are more likely to spend money on mobile games than those using smartphones.

Developers to focus more on convenience and interactivity when creating games for the coming years

The report suggests that developers will place more consideration on convenience when developing games for the future. Mobile gaming has always been popular because of its accessible nature, but some games are considerably less convenient to play than others. Developers are also keen to make their games more valuable to consumers by making the games themselves more engaging.