Category: Gadgets

The latest rumor is that the South Korean device manufacturer will build the competition for the iWatch for the tech giant.

Recent news published in The Wall Street Journal has revealed that Google is on its way to creating smartwatches, and that it is LG that is the company behind their manufacture.

This will considerably expand the hardware partnership between Google and LG.

The news publication said that it obtained the information about the Google smartwatches in Barcelona, through a “person familiar with the situation”. This will bring both industry giants into the wearable technology domain in a tremendous way. That said, LG may not be the only manufacturer that will be involved in making the wrist worn devices.

It might be that the Google smartwatches will use a strategy similar to that used for its Nexus devices.

Google’s Nexus tablets and smartphones draw hardware from more than one company. It wouldn’t be unheard of for it to do the same for its wearable tech, as well. None of this will be revealed for certain until some point in March, when it is rumored – according to CNET – that Google will be unveiling the operating system. That said, the actual reveal for the mobile devices, themselves, will likely not be until June at their I/O conference.

Similar details have been showing up online in many places that have been accurate with their predictions in the past.

This is not the first that the world has heard of a smartwatch device from Google. Reports began to make their way into the mainstream press last October, when they were saying that these gadgets could be unveiled within the upcoming months.

Other predictions that are being made about these wearable tech gadgets are that they will help to place a more powerful focus on glanceable information and on Google Now. However, at this point in the game, very little else is known about what the device will entail. Once Google does make its entry into the market, it will have competition from other smartwatches that are already on their way to establishing themselves, such as Galaxy Gear and Pebble, as well as the rumored iWatch from Apple.

Has the industry made such a tremendous amount of noise that consumers lost interest before it caught on?

In the mobile tech industry, marketing needs to be conducted extremely carefully in order to make sure that consumers will gain interest and retain it enough to make a purchase and tell all of their friends – wearable technology is no exception to this rule.

When it comes to these mobile devices, brands and advertisers have stopped at no expense to spread the word.

However, as of yet, these wearable technology devices – which tend to be rather on the pricy side – still have yet to catch on with the majority of consumers. While it has generated some interest as individuals read up on the latest developments in the market, the number who do actually make a purchase of one of these gadgets is not as big as it was predicted to be. While some analysts believe that it is still too early in the evolution of the devices to tell for certain what the future will bring, others wonder if the hype was so great in this area that it died off before getting started.

This has left wearable technology makers wondering if they are looking to the future or not.

From smartwatches to augmented reality glasses, there is no shortage of different options available for the consumer to choose. However, as this flood of options has been tremendously hyped and the choices have raced their way forward even before many consumers could even tell what they are, many wonder if the flame on that torch was burnt out before most people could even become aware of the existence of most of the products.

According to the trends that have been seen over the last year, and that were renewed a few weeks ago in Barcelona at the 2014 Mobile World Congress (MWC), it looks as though this year is going to be an exceptionally critical one in the arena of wearable technology. Though Google Glass and Samsung Galaxy Gear smartwatches have seen disappointing sales, so far, the marketing has been pushing forward to boost enthusiasm. Now, all the analysts can do is watch to see whether or not 2014 truly proves to be the year of the wearable tech.