Category: Featured News

NTT Docomo launches new commerce firm that will engage the world

NTT Docomo, Japan’s largest mobile network operator, has launched a new mobile commerce firm in the United Kingdom called Docomo Digital. The new firm is meant to promote mobile transactions throughout the world, encouraging a greater degree of financial inclusion. Docomo Digital already has the resources at its disposal to create new mobile commerce solutions that can be used by a wide range of merchants throughout the world.

Docomo Digital aims to create an inclusive digital commerce environment for all

Docomo Digital will be leveraging the experience of its parent company, NTT Docomo. Since 2009, Docomo Digital has been developing itself into an organization that will change the mobile payments space. The organization hopes to make mobile transactions and shopping more convenient, reliable, and secure. It also intends to create an ecosystem wherein merchants focused on the mobile space can thrive and connect with consumers that have become heavily reliant on smartphones and tablets to get their shopping done.

Demand for new services is rising quickly amongst mobile-centric consumers

The demand for comprehensive mobile payments systems has risen considerably in recent years. Many consumers are becoming more involved in the mobile space, using various devices to shop online and in physical stores. Companies have found that the mobile commerce space can be quite lucrative and have begun moving into this sector in order to take advantage of the enthusiasm of consumers. Demand for secure services is highest, which has created an opportunity for companies that are able to protect consumers information, especially those interested in shopping online.

Competition in the mobile space is growing as consumers become more fickle about new services

Docomo Digital will be competing with several other companies that have entered into the global mobile commerce market. These companies are eager to win the favor of mobile consumers, but this has proven to be quite difficult. When it comes to mobile payments services, consumers are somewhat fickle, opting to move from one service to the next relatively quickly. The services offering the most secure features are often considered the most successful in terms of customer retention.

These dual-strap bags are vital for most students, but their designs are changing as their contents evolve.

The average student needs to carry a long list of different items, from a laptop to a smartphone and from a USB battery pack to a thumb drive and with these contents, which are far different from what they were five years ago, let alone a decade ago, backpack designs are needing to be re-thought.

Students are often required to carry their entire day’s worth of items on their backs, from tech to lunch.

Because students are now highly reliant on technology, more specifically, mobile technology, it means that their bags need to have places to contain all the accessories that go with them. At first, it was a matter of a laptop and its charger cable. However, as things have become more portable, this has also included additional items such as smartphone, possibly a tablet and a Bluetooth keyboard, a USB battery pack, thumb drives to backup work, headphones, and other gadgets. This, on top of the snack, lip balm, playing cards, and maybe even an actual print-copy of a book.

Some items, like the thumb drives and USB battery pack, have become as much a staple as the backpacks, themselves.

As courses increasingly move their content into digital formats, students are required to carry printed books at an ever-decreasing rate. In some schools, the students who have a preference for using printed books are at a minority. They are typically more expensive and far heavier and less convenient to carry, making them less appealing for many.

Because of this, backpacks and other school bags are now needing to be redesigned to be useful in carrying gadgets and accessories, as opposed to large and bulky books. This industry – worth an estimated $2.7 billion – is now scrambling to try to come up with the best possible design to carry everything from the devices, themselves, to the backup battery packs that are needed to keep those gadgets going through the day’s classes (not to mention the cords that link the two together).

The new designs are needing to include everything from comfort to organization and ease of accessibility. Some companies, such as VF Corporations (owner of JanSport), are using mountaineers as their examples to be able to best understand the way someone can easily reach the gear in their bags, whether it be a climbing tool while hanging from a rock face, or a USB battery pack, while walking down a crowded hall.