Author: Stephen

Mobile commerce sees formation of new partnership

| February 9, 2013

Mobile Commerce - PayLeap and Spindle PartnershipPayLeap and Spindle team to boost mobile commerce services

PayLeap, a company specializing in payment processing solutions, has announced its partnership with Spindle, a leading mobile commerce provider. The two companies have signed a strategic agreement that is designed to combine their solutions and technologies for the benefit of the global mobile commerce market. Such partnerships are becoming more popular throughout the mobile commerce sector as smaller companies find it nearly impossible to meet global demand for the services they provide on their own.

Companies to combine technologies and services

The PayLeap platform operates as a payment gateway, collection financial information from consumers and offering payment processing services to businesses. The platform supports in-store payments as well as those made through e-commerce sites. PayLeap also boasts of several security features, such as fraud management and secure checkout, in order to provide more safety for mobile commerce initiatives. Spindle offers businesses a variety of mobile commerce services, couponing, and loyalty programs.

Consumers demand better mobile commerce services

Through this new partnership, Spindle and PayLeap will combine their services and technology to provide consumers and businesses with more robust solutions in their given markets. These solutions may be well-received in industries that have been struggling to adopt mobile commerce per the demands coming from consumers. Those with mobile devices have been itching to participate in mobile commerce in markets in Europe and Asia, but there are still relatively few services that cater to these consumers, creating a promising opportunity for Spindle and PayLeap.

Partnerships could help small businesses compete against large companies

While the partnership will give both companies the ability to reach a wider audience, it will also help them compete against larger companies that have established strong presences in mobile commerce. Google is one such company and its Google Wallet platform has become a popular mobile commerce solution for consumers. Smaller companies may find it difficult to compete with a corporation the size of Google, hence the increasing frequency of partnerships being formed between such companies.

Mobile games get more support from Gamestop

| February 7, 2013

GameStop mobile gamesGamestop invests in mobile games

Mobile games may be having a negative impact on traditional retail stores, but that does not mean that the trend is not something to pay close attention to. Gamestop, one of the leading game retailers in the world, has experienced turbulence in the advent of mobile games. The company is expected to close more than 500 stores in the U.S. in the coming years, but that does not mean that the gaming giant in out for the count. Instead of looking for a way to beat mobile games, Gamestop has decided to invest more into the support of such games.

Kongregate platform gearing to throw more support at mobile games developers

Gamestop does not seem to harbor any ill will against mobile games, suggesting that their rise to fame is just another way the game industry is evolving. The company has a full-fledged mobile gaming platform called Kongregate, which allows consumers to play free games online. The platform has proven successful for Gamestop and has helped many games from independent developers reach a large audience. Gamestop has announced a new initiative that is designed to help fund the development of mobile games throughout the industry.

Gamestop establishes $10 million development fund

Through Kongregate, Gamestop has set up a $10 million game development fund that is meant to help independent game developers create free-to-play games for the mobile space. The fund is tied to the Kongregate Mobile Developers program, which offers assistance for ambitious developers who have innovative ideas for mobile games. The program offers cash advance to cover some development aspects, monetization consulting, and promotion through the Kongregate platform.

Mobile games continue to attract serious attention

Mobile games have become a market that cannot be ignored. Developers focusing specifically on the mobile space have managed to find great success in the past and platforms like Kongregate are examples of this success. Gamestop expects to begin introducing new mobile games that are supported through its new fund program to the Kongregate platform in the near future.