Author: Denny

Mobile commerce platform Weve teams with Vodafone

| February 7, 2013

Mobile Commerce VodafoneMobile commerce platform gets a boost from Vodafone

Weve, a mobile commerce platform, has announced that it has integrated with Vodafone, a leading multinational telecommunications company, to further its goals in mobile commerce and advertising. Weve is a relatively new platform that aims to expand mobile commerce through the use of marketing and other services. Over the past year, the platform has become very popular in several industries, thus attracting the attention of Vodafone and similar groups. Through this new partnership, Weve will now be able to operate and trade in new customer bases.

Weve gains access to 15 million new consumers

The new partnership gives Weve access to 15 million new consumers found throughout Vodafone’s expansive network. Many of these consumers have already been exposed to mobile commerce and have shown a strong interest in the practice. Weve will also gain a connection to advertisers that have a strong interest in engaging mobile consumers. Weve CEO Nancy Cruickshank claims that the integration of Vodafone marks the consumer critical mass that the company needs to become a breakout mobile commerce and marketing force.

New products currently under development

Weve has begun offering its core products and services to its customers recently. The company offers typical mobile commerce services, but also location-based messaging, application discovery messaging, video messaging, and various mobile marketing solutions that could appeal to brands that have a strong focus on the mobile space. The company is currently in the process of developing more products that will be suitable for a wider range of consumers.

Multi-channel approach gives Weve a competitive edge

Mobile commerce has become very popular all over the world. There are many mobile commerce platforms available in the market, but very few offer mobile marketing services as part of the platform itself. Weve is one of the few, if not the only, that combines several aspects of mobile business into a singular platform, which could make it a strong competitor against companies like Google that are seeking to establish dominance in the mobile commerce market.

Mobile security solution introduced by Kaspersky

| February 4, 2013

Mobile Security platformKaspersky unveils new mobile security platform for businesses

Kaspersky Lab, a leading security software developer, has unveiled its latest generation of security solutions that are designed to address the challenges businesses face in the mobile space. Mobile security has become a major issue for much of the business world. More people are relying on their smart phones and tablets to access corporate information, which puts such information at risk because many of these mobile devices feature lackluster security measures of their own. Kaspersky Lab is working to solve this problem.

Endpoint Security for Business provides IT administrators with new security tools

Kaspersky has built a new mobile security platform it calls Endpoint Security for Business. The platform is designed to specifically counter the threats imposed by advanced malware and cybercrime. It is also designed to be simple to use in order to dispel some of the complexity that goes into mobile security for businesses. The platform allows IT administrators to protect the information that is being accessed by smart phones and tablets, allowing this information to be accessed in a more secure manner.

Platform boasts of many innovative features

The platform allows for individual files, folders, and full-disks to be encrypted using Kaspersky’s encryption technology. It also provides a multitude of tools designed to give IT administrators control over the various security features associated with databases. These tools allow administrators to change the security protocols of protected information, making them more or less secure as necessary.

Companies still struggling with mobile security

Mobile security continues to be a problematic issue for businesses around the world. New security measures are being introduced at a rapid pace, but hackers seem to always be one step ahead. Mobile technology has proven to be a boon in many industries, but it has also opened up businesses to risks that they did not face in the past. Some of these businesses have been struggling to keep up with the ever evolving threats of the digital world. Kaspersky Lab has, fortunately, been there to help these businesses become more secure.