Tag: us mobile commerce

Report predicts the rampant growth of mobile commerce revenue in 2015

| February 2, 2015

Gartner releases a report highlighting changing consumer behavior and mobile commerce growth

Gartner has released a new report that suggest that mobile behavior in the United States will continue to drive revenue growth in the mobile commerce space. The report highlights a “rampant” growth in interest in mobile payments, and this interest is expected to accelerate the growth of mobile commerce this year. Consumers are growing more comfortable with the concept of mobile shopping and, as such, are beginning to participate in this practice more regularly.

Mobile commerce revenue in the United States is expected to double this year

According to the report, mobile commerce revenue in the United States is expected to double this year. Many sectors of the mobile commerce field are expected to experience a 22% increase in revenue in 2015, with mobile commerce revenue as a whole growing by 50% in 2017. This growth is being powered by the number of people that are participating in mobile payments. As more people embrace mobile shopping, revenue in the mobile space will continue to grow at a rapid pace.

Large retailers may not to embrace mobile commerce more quickly than smaller retailers

Mobile Commerce ReportWhile retailers have been showing more interest in mobile commerce, large companies may not need to accelerate their mobile initiatives to engage consumers. Large retailers will likely continue to focus on traditional engagement strategies, as in-store experiences continue to be the most critical part of their business strategies. Smaller retailers, however, may see great benefit by embracing mobile commerce, as it will allow them to better compete with their larger counterparts and attract the growing mobile audience that is becoming more influential.

New standards could lead to safer mobile transactions in 2015

The report notes that changing credit card standard will lead to a shift in liability for fraudulent transactions this year. Retailers will be required to make updates to their point-of-sale systems in order to comply with these new standards. The standards are meant to support safer credit card purchases and make room for the growing prominence of mobile payments in the retail space.

Mobile commerce is powering the growth of online shopping

| January 26, 2015

Emergence of mobile commerce has been a boon for the digital world of business

Online shopping has continued to experience healthy growth for more than a decade, but the advent of mobile commerce has accelerated this growth in a major way recently. Mobile commerce has become a powerful force in the retail space. Consumers are becoming more confident in the mobile services they are using, which is making them more likely to participate in mobile shopping and payments. In the coming years, mobile commerce is expected to experience aggressive growth across numerous sectors.

New mobile payment services are building confidence among consumers

One of the reasons mobile transactions are beginning to become more commonplace is the launch of new mobile payment services. Apple Pay, for instance, has enabled many iOS users to participate in mobile commerce. These consumers had relatively limited options in this sector before the launch of Apple Pay. Other services have managed to find significant success among consumers, allowing them to engage in mobile shopping more easily than they had in the past.

Report highlights the US as the world’s leading mobile commerce market

Mobile Commerce ReportAccording to a recent report from Infiniti Research, the United States is home to the world’s largest mobile commerce market. The country has become a very promising market for mobile shopping, supported by the various mobile payment services that have been launched therein. Other markets show strong promise and may soon outpace the United States as the world’s leading mobile commerce market in the coming years.

China may soon become the most active mobile market in the world

China is considered one of the fastest growing mobile markets in the world. The mobile commerce space in China has received strong support from some of the country’s largest banks and other financial institutions. Large e-commerce companies have also shown strong support for the mobile space, hoping to engage mobile consumers in an effective manner that will allow them to find greater success in the digital world. This support has helped China become one of the dominating markets in mobile commerce.