Tag: india mobile commerce

Big Bazaar teams with one of India’s largest mobile payments companies

| July 15, 2015

Big Bazaar and MobiKwik enter into ambitious partnership

Big Bazaar, one of the largest per market chains in India, has partnered with MobiKwik, a mobile wallet platform, in order to better engage mobile consumers. Together, the two organization intend to further expose consumers to the concept of mobile payments, which are becoming more common within India’s retail space. The demand for mobile payments support in physical stores is on the rise, as paying for products with a smartphone is seen as a more convenient way to make purchases.

MobiKwik to support mobile payments made in the retail sector throughout India

Now, those with a MobiKwik wallet will be able to use the platform to make a payment at Big Bazaar payment counters. There are now 240 Big Bazaar stores that support these transactions throughout the country. The partnership with Big Bazaar represents MobiKwik’s continued interest in expanding into the offline market. MobiKwik has come to hold a prominent position in the e-commerce space, but believes that the offline market is poised to experience healthy growth in the coming years. As such, the organization intends to support mobile payments being made in physical stores.

Future Group will begin embracing mobile commerce more aggressively

Mobile Payments - PartnershipThe partnership between the two companies will extend to other entities that are part of Future Group, the organization that owns Big Bazaar. Other retailers will be able to support MobiKwik payments in the coming years, allowing more consumers to rely on their smartphones to shop for and purchase products that they may be interested in.

Partnerships are becoming more common in India’s mobile payments market

The partnership between Big Bazaar and MobiKwik is one of many that have taken form in India in recent years. Many of these partnerships are focused on the expansion of mobile payments, as India represents one of the most promising mobile markets in the world currently. These partnerships are expected to become more common as mobile commerce continues to gain support from consumers that enjoy shopping and paying for products on their mobile devices.

Alibaba to invest more in India’s leading mobile commerce platform

| July 6, 2015

Mobile commerce investments continue to grow

Alibaba is on the verge of investing more in One97 Communications, which operates one of India’s most popular mobile payments platforms: Paytm. Alibaba has become one of the strongest names in the e-commerce sectors, especially when it comes to mobile shopping. The Chinese company has established a powerful position in the digital world, and it has also shown a great deal of interest in Indian mobile commerce organizations. India is one of the fastest growing mobile commerce markets in the world.

Paytm has established a strong position in India’s mobile commerce sector

Paytm has become a very powerful mobile commerce platform in India. Many consumers use the platform to shop and pay for products that they are interested in. The platform has made it easier for consumers to make mobile transactions, which has made it quite popular with those that rely heavily on smartphones and other devices. Alibaba has already invested in Paytm, but plans to pump another $600 million into One97 Communications in order to own a 40% stake in the company. This will also give Alibaba a 25% stake in Paytm.

Alibaba is working to develop a thriving mobile commerce ecosystem in India

Mobile Commerce - India Mobile PaymentsAlibaba has been investing in India’s mobile commerce space for some time. The company sees a great deal of promise in the country, as it is one of the fastest growing mobile markets in the world. Last month, Alibaba began playing a bigger role in the Paytm ecosystem. Paytm announced that more than 100,000 merchants from Alibaba’s Aliexpress platform would begin selling products in India via the Paytm platform. Alibaba is also working on promoting its own  mobile operating system and mobile devices in India and elsewhere.

Investments help mobile commerce flourish

Mobile commerce is likely to play a much stronger role in India’s retail space in the coming years. As firms like Paytm continue to attract strong support from Chinese companies, such as Alibaba, mobile commerce is expected to become more convenient for consumers, which would help accelerate adoption throughout the country.