Tag: augmented reality technology

A military company has now announced wearable tech that brings the devices to consumers.

A company called Osterhout Design Group has been creating heavy duty augmented reality smart glasses over the last six years, for the military and has now announced that it will begin offering products to the consumer market.

This has occurred because of the response that consumers have had to other similar devices, such as Google Glass.

Osterhout Design Group (ODG) intends to offer a more consumer friendly version of its military augmented reality glasses, with a price tag of under $1,000. It has also announced that it will be making that product available before the end of this year. This wearable technology will be capable of doing everything that the military grade devices can do, but will be smaller by about 30 percent, lighter by about 20 percent, and will have a more consumer appealing look.

These augmented reality glasses will be capable of a number of different kinds of functions.

The AR wearable technology will be able to record video, display high-def video, and lay visuals overtop of the view of the real world. The current most recent version of the smart glasses from ODG were released in 2014. Their design has a more rugged fit and are bulkier in size than the wearable devices that will be released for consumers. Those wearables are currently cost around $5,000.

The current version of the smart glasses have a Qualcomm Snapdragon 805 processor, Bluetooth, WiFi, as well as a global navigation satellite system, in addition to sensors that can determine the direction that the wearer is facing and the angle of the head. The operating system used by the device is an altered version of Android. The battery life for this device can be as short as two hours or as long as almost a full day on one charge, depending on the way in which it is being used.

These augmented reality wearables are capable of doing essentially anything that a tablet can do. The company will be releasing a developer kit to mke it possible for third party players to be able to begin creating apps to be used with the device.

AR technology is aiming to make things more interesting for planners and exhibitors who want to share their messages.

The event attraction industry has been undergoing some changes that involve technology, over the last few months and years in order to better reach people in ways that they will find new and exciting, and Foto Master is hoping that augmented reality will dramatically improve the results that exhibitors are seeing.

Planners and exhibitors already face a considerable challenge in the delivery of their brand messaging.

Driving this effort to bring augmented reality to trade shows and other events is a company called Foto Master, which has already established itself with a substantial product line. Its specialty is already in the interactive entertainment, family entertainment, and event attraction fields. Recently, at the IAAPA 2014 expo, the company launched three additional products, which were presented there.

Clearly, the company is turning its attention toward augmented reality and other unique interactive technologies.

The three new products that take advantage of interactive entertainment and AR technology include the following:

• The AR Foto Booth – this creates party favors that have been generated within the augmented reality environment. This allows users of the booth to wear three dimensional props that will move around with them, making it appear as though the guest is in an exotic location or is within a branded image, interacting with the prop.
• The MiniMe Foto Booth – this is a similar idea to the AR Foto Booth, only it allows two participants to use it at a time, and it will shrink one of them to a miniature size. This makes it possible to make it look as though one participant is in the palm of the other participant’s hand.
• The Interactive Story – an augmented reality environment designed for children by running animated stories. The child can interact with the various characters as the story runs on a screen.