Tag: amazon mobile commerce

Amazon may unveil its new smartphone later this week

Amazon is expected to make a major announcement this week, and some believe that the company will unveil its own smartphone. Amazon’s mobile device has existed as a rumor for some time, but the company had confirmed that it was, indeed, developing a smartphone back in 2012. Given Amazon’s strong following, the device could become a major competitor for other smartphones currently on the market. The device could also further solidify Amazon’s powerful stance in the mobile commerce market.

New device will be equipped with innovative technologies and have features specific to mobile commerce

Relatively little information is known for sure about the forthcoming Amazon device, but it is expected to have the ability to display 3D images. It is expected have motion detection cameras and facial recognition technology as well. The smartphone is likely to boast of major e-commerce features that support mobile payments, with the Amazon application serving as the device’s default mobile shopping platform.

Amazon device may serve to disrupt the current mobile market

The Amazon device could disrupt the current mobile market, which is primarily dominated by both Apple and Google. The iOS and Android platforms account for the vast majority of the market currently and the competition between the two companies has not produced much innovation in recent years. Amazon may be relatively new to the mobile market, but the company has already succeeded in disrupting some of the competition and trends that had existed in mobile commerce. Amazon has established itself as a powerful name in mobile shopping and this position may be further strengthened by its new device.

Competition with Apple and Google may prove to be a difficult task

Amazon will, of course, face strong competition from both Google and Apple. Both of these companies have a strong following that is quite devout. As such, it could be difficult for Amazon to sway consumers away from the companies behind their favorite mobile operating systems. Given the fact that new smartphones can also be quite expensive, consumers may opt to wait for a year or more before considering purchasing Amazon’s device.

Last week, the massive online marketplace released a television set box that allows consumers to stream video.

Although the obvious purpose of the set box gadget that Amazon has recently released would be to give users the opportunity to stream video on their high-def televisions, there are many that are suggesting that this is only a first step before integrating a tablet commerce experience into the mix.

The Amazon Fire TV provided an affordable device that comes with a number of advanced features.

This gadget currently retails for $99 and while it is similar to Chromecast and Roku in that it allows high-def TVs to stream video from the internet, it also leaps ahead of them with its advanced features which include an optional game controller for an additional $39.99 and a voice enabled remote control. This places the device on a level that would make it more competitive with the likes of products such as Apple TV. At the same time, though, many are speculating that this is a first step toward tablet commerce shopping in a multi screen experience.

Integrating with television could be a direct path toward boosting tablet commerce shopping at home.

As was the case in the release of the Kindle Fire, Amazon’s highly popular and yet still quite affordable tablet, the new Fire TV is not a product that is meant to ensure that the online marketplace is a top player in the hardware sector. Instead, it is a matter of delivering digital content to consumers; a direct path to providing yet another opportunity to shop online.

Amazon has made an effective strategy out of providing consumers with exactly the devices and opportunities that they need in order to be able to shop for products, no matter where they are, when it is, or what they want. Now, it looks as though they are bringing mobile commerce directly to the television set.

This will not only help to skip the very small screen step of shopping on smartphones, but it will also enhance the inclination to pick up the more user-friendly larger mobile device to give tablet commerce a notable boost.