Tag: vodafone

Mobile gaming may benefit from 4G network growth

Vodafone predicts benefits for mobile gaming to come from 4G expansion

Vodafone, a British multi-national telecommunications company, recently rolled out a new 4G network in Germany, where mobile consumers in rural areas can now enjoy access to a high-speed Internet connection. The company is in the process of expanding this network to include urban areas throughout the country. Beyond Germany, 4G is becoming a staple of the mobile space, with many consumers throughout the world enjoying the speeds that 4G networks provide. Vodafone, along with other companies, believe that 4G may spark further growth in the mobile sector, especially where applications and mobile gaming is concerned.

4G connections becoming more common

Millions of smart phone and tablet users now have access to 4G networks, with many more receiving access to these networks on a seemingly daily basis. A 4G connection is comparable to a high-speed broadband connection for a home, giving mobile consumers access to connection speeds that have long been reserved to PCs and similar, stationary products. Vodafone believes that 4G will change the way mobile consumers make use of the Internet, providing them with access to high-definition content and enabling them to upload their own content to the Internet at faster speeds.Mobile Gaming Vodafone

Mobile gaming may become more social thanks to 4G

Mobile gaming is likely to benefit from the growth of 4G networks, especially in the social space. Social games, and mobile games in general, often require some connection to the Internet in order for gamers to experience the game’s full features. A faster Internet connection means that gamers can enjoy these features more fluidly, but it also means that they could have access to more complex games that require a very strong network connection.

Mobile consumers likely to enjoy 4G connectivity

Developers are beginning to produce mobile games that are breaching the capabilities of current mobile technology, hoping to gain a head start on the next generation of smart phones and tablets. These games will require better hardware for mobile devices, but also a fast Internet connection to facilitate their various multi-player elements. Vodafone believes that the growth of 4G networks around the world can only lead to benefits for the mobile space and everyone with advanced mobile devices.

Vodafone teams with Visa to expand mobile commerce

 

Vodafone to launch new mobile commerce application in 2013

Vodafone Australia, oneMobile Commerce Visa and Vodafone Partnership of the country’s leading mobile network operators, has teamed with Visa to launch the Vodafone SmartPass, which will be available to consumers next year. Vodafone has taken note of the growing interest Australian consumers are showing in mobile commerce and is taking steps to provide consumers with new service that align with the demands of customers. Visa is also keen to meet the rising demand for mobile commerce and has been working to develop a platform that consumers can use to make payments with their smart phones.

Application allows for mobile purchases

The Vodafone SmartPass is a mobile application developed for the Android platform. The application allows users to make purchases using the financial information associated with a prepaid account. Though the Vodafone SmartPass can access the information associated with this account, the application does not create the account itself. Consumers will need to attain an NFC-enabled SIM card from Vodafone in order for the application to work properly.

NFC SIM card adds extra layer of security

The NFC SIM card contains a blank account that can be filled with cash from consumers. This is meant to add an extra layer of security to the platform, addressing some of the concerns consumers have had recently regarding the overall safety of mobile commerce. The prepaid account is not capable of drawing money from an existing bank account. As such, consumers will need to manually refill their accounts if they make regular purchases, or they can set up a specific date when their account will be filled automatically, per approval.

Scarcity of NFC-devices may slow growth of mobile commerce

Minor purchases can be made with a simple wave of a smart phone, while larger purchases will require additional authorization. Vodafone and Visa expect that mobile commerce will continue to generate hype and become a more popular practice amongst consumers. NFC-enabled mobile devices are still rare, however, so the growth of mobile commerce may be slowed until these devices become more available to consumers around the world.