Tag: technology news

Intel teams with Unity to support mobile games

Intel and Unity Technologies come together to make mobile gaming better

Intel has announced that it will be working with Unity Technologies in order to make mobile games better. The game industry has become awash with mobile developers eager to find success in the gaming field with their small, yet entertaining games. Mobile gaming has become quite lucrative for the industry overall and even large development studios and game publishers are entering into the mobile space to take advantage of the growing popularity of mobile games. In order for these games to continue finding success, however, they will need to perform better on mobile platforms.

Tablets will soon rule the mobile gaming field

The tablet market is growing at a rapid pace and these mobile devices happen to be quite popular with those interested in mobile gaming. Intel wants to ensure that games can be played well on any device that includes one of its chipsets. Unity has agreed to extend support of its technologies to Android, Intel-enabled devices. This will allow all games using Unity code to run faster on these devices and make better use of the device’s processor and graphic technology.

Unity game engine will support development of games for Intel-enabled Android devices

Mobile Games - PartnershipThe Unity game engine has become a staple of the game development space. Many developers are beginning to use this engine to create mobile games that are visually appealing and enjoyable. The game engine is able to facilitate development of games for various platforms, and expanding the platforms it supports will allow for a wider range of games to be developed using the engine.

Intel plans to sell at least 40 million tablet processors by the end of this year

Mobile gaming is a big business and Intel has a stake therein. The company is the dominating force in the chip market and is well on its way to solidifying its position in the market through a stronger focus on mobile technology. Intel plans to sell 40 million processors specifically designed for tablet devices by the end of this year.

Smartphone market in China is now led by Xiaomi

The company has experienced massive growth in the country, skyrocketing its size and share.

The founder of Xiaomi, Lei Jun, has already announced that the massive growth that his company has seen in the Chinese smartphone market has not only pushed it to the top in China, but it has also placed it in the fifth spot among the largest handset makers in the world.

This was accomplished despite the fact that the company was still relatively obscure only one year ago.

Now, Xiaomi has taken the lead in cell phone sales in China. This is a massive accomplishment, considering that the country represents the largest smartphone market on the entire globe. A technology research report that was recently published by Canalys underscored the tremendous growth that the company has been making. It has managed to jet right past other giants within the space, such as Lenovo and even Samsung, in order to take its crown in the country.

Due to the sheer size of the Chinese smartphone market, it has secured Xiaomi as the fifth largest cell phone maker in the world.

Smartphone Market - Xiaomi leadingThe Canalys report went on to say that throughout the second quarter of 2014, Xiaomi managed to ship a tremendous 15 million smartphones within China. During the same quarter of 2013, that figure had been only 4.4 million. To compare, the report showed that Samsung sold 13.2 million cell phones within the country during that quarter, which was a decline from the 15.5 million that it had sold during the same period of time last year.

As a whole, there was a 240 percent year over year growth experienced by Xiaomi during the second quarter. It currently holds an estimated 14 percent of the cell phone device market in China.

According to Chris Jones at Canalys, the company managed to make this tremendous progress within this mobile device sector because it took on an entirely different strategy to its competition. The majority of manufacturers in the country’s smartphone market focus on price when it comes to their competition. That said, Xiaomi placed its focus on its marketing, branding and sales strategies.