Tag: technology news

IoT Marketing Partners with Maxwell Pierce Group, LLC for Midwest PSWN Development

Austin, TX, November 20, 2019 –(PR.com)– IoT Marketing is pleased to announce that they have finalized an agreement with Maxwell Pierce Group, LLC to facilitate the development of smart cities in the IoT arena of the wireless industry. This partnership aims to pave the way for the implementation of a Private Secure Wireless Network (PSWN), a key innovation for the future of high-value secure data transmission.

“The first system being developed by the collaborative effort will be the Chicagoland, Illinois metropolitan area,” announced David Bridges, president of Maxwell Pierce Group.

With over 20 years in engineering, semiconductor, and robotics – as well as senior level marketing and PR experience working with Fortune 500 brands – IoT end user clients benefit from IoT Marketing’s strategic approach, which is based upon a solid foundation of technological knowledge.

“We are constantly immersed in market research on IoT trends in specific industrial sectors, applying that knowledge to focus on our marketing efforts and refine product development to enhance the value of our products and services in the marketplace,” said Mr. Beekman. “Developing expertise in IoT, data analytics, and marketing metrics empowers us to continuously improve and refine results.”

This synergy will leverage the complementary relationships, capabilities, and impact of both organizations. The team at Maxwell Pierce Group, LLC brings experience in major metropolitan digital property fulfillment, as well as core operational competencies, including FCC licenses acquisition in the “beachfront property” band of the VHF spectrum.

Upon initialization of the PSWN network for Chicagoland, Maxwell Pierce Group, LLC and IoT Marketing will develop the same for Kansas City as part of their Midwest Smart Cities Solutions offering.

Contact Information:
IOT Marketing
Johannes Beekman
(512) 633 4445
Contact via Email
http://iotmktg.com

Read the full story here: https://www.pr.com/press-release/799699

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Source: PR.com

Research Report Informs MSPs on CSP Cloud Brokerage Model Concerns

Toronto, Canada, November 19, 2019 –(PR.com)– Asigra Inc., a leading cloud backup, recovery and restore software provider since 1986, has announced the availability of a new report by Enterprise Strategy Group (ESG) titled, “Trends in Creating MSP Value – A 2020 View.” The report informs managed services professionals on the issues of the Cloud Brokerage Model and how healthy channel relationships lead to greater profitability and long-term growth.

“The Global Managed Services Market is projected to continue to increase at an 11.5% CAGR from 2019 through 2024, and to reach $US319B by that year,” said Kevin Rhone, ESG Channel Acceleration Practice Director. “Progressive, effective partnering strategies are needed to capture this opportunity, and forward-looking tech vendors recognize that leading partners have a new set of priorities and challenges when serving their customers while maintaining profitability in the transformed world of IT. The best are taking steps to deliver more value from and through their relationships.”

Implementing a healthy business model is at the heart of any business strategy and this is true throughout the managed services space. Since the expansion of this market began, new technologies and solution delivery models have entered the scene to help managed service providers capitalize on the ongoing industry interest of cloud-based IT solutions. While many of these models are advantageous, one in particular – the Cloud Brokerage Model – presents greater risks than benefits to the profit and value minded MSP.

“Over the past several years, the cloud solution provider (CSP) Cloud Brokerage Model, where the partner acts more as a reseller than a true MSP, has made steady gains in the partner community,” stated the report. “It makes the transformation from reselling products to a services-led model easier for VARs with fewer barriers to entry and reduces time-to-market and monetary investments, specifically around setting up a data center capability and investing in technical skills and depth. As a result, many partners have embraced this option as a way to begin their transformation.”

“While MSPs may simplify their transition by adopting a CSP approach, they will now have given up control over very important considerations such as creating differentiation around technical, market, and application specializations; cultivating, expanding, and protecting the customer base around this differentiation; setting the branding, terms, and levels of unique as-a-service offerings,” added Rhone.

Instead of the Cloud Brokerage Model, experts propose a channel-healthy model where the MSP becomes the CSP. There are several advantages of this approach, including:

· Complete control over price/margins
· Direction of all communications with clients
· The protection of customer contacts
· Greater control over the value of the business
· Higher purchase price upon the sale of the MSP business

“MSPs are beginning to rethink their vendor relationships as they discover the financial and control pitfalls of the Cloud Brokerage Model,” said Eran Farajun, Executive Vice President, Asigra. “The problems start with recurring revenue declines and end with customer depletion. If involved in a business model where your customers are required to sign a separate licensing agreement, this should be a red flag that your customers are slowly being transferred to your technology provider’s control.”

The ESG report “Trends in Creating MSP Value – A 2020 View” is available for download here:
https://market.asigra.com/trends-in-creating-msp-value-article-asset.html

Tweet This: Research Report Informs MSPs About Pitfalls of CSP Cloud Brokerage Model – https://bit.ly/2N04LHu

Additional Resources:
– Hear what Solution Providers have to say about working with Asigra: https://www.asigra.com/partnership.
– Follow Asigra on Twitter at: http://twitter.com/asigra
– View the enhanced features of the Asigra Hybrid Cloud Partner Program at: https://www.crn.com/slide-shows/cloud/300101651/2018-partner-program-guide-5-star-cloud-vendors-part-1.htm/pgno/0/7

About Asigra
Trusted since 1986, Asigra provides organizations around the world the ability to quickly recover their data from anywhere through a global network of IT service providers who deliver Cloud Backup V14 as either public, private and/or hybrid solutions. As the industry’s most comprehensive data protection platform for servers, virtual machines, endpoint devices, databases and applications, SaaS and IaaS based applications, Asigra lowers the total cost of ownership, reduces recovery time objectives, and eliminates silos of backup data by providing a single consolidated repository with 100% recovery assurance. The company has been recognized as a Gartner Cool Vendor and included in the Gartner Magic Quadrant for Enterprise Backup and Recovery Software since 2010. More information on Asigra can be found at www.asigra.com.

Asigra and the Asigra logo are trademarks of Asigra Inc.

Contact Asigra
Call 877-736-9901 or email [email protected]asigra.com

Contact Information:
Asigra
Umair Sattar
416-736-8111
Contact via Email
www.asigra.com

Read the full story here: https://www.pr.com/press-release/799793

Press Release Distributed by PR.com


Source: PR.com