Tag: tablet mobile payments

Study shows tablets are favored for mobile payments

JiWire, a leading location-based mobile marketing firm, has released a new study concerning how consumers use their mobile devices to participate in mobile payments. The study, titled “Q1 2013 Mobile Audience Insights Report,” highlights the fact that consumers are becoming increasingly mobile; not in the sense that they are using mobile devices but that they are on the move more often than they have been in the past. Thanks to mobile technology, these consumers have the ability to stay connected to the Internet, allowing them to shop online no matter where they are in the world. For this reason, mobile payments have become especially popular among frequent travelers.

Travelers favor convenience over tradition

For travelers, convenience is often a top priority issue. Traveling itself is sometimes a chaotic and stressful endeavor, which can be exacerbated by having to deal with traditional forms of commerce. Mobile payments represent an easier way to pay for products and services given that these payments are entirely digital and do not deal with physical forms of currency. This has made mobile commerce popular with travelers that favor convenience and simplicity over traditional forms of commerce.

Study shows that tablets lead smartphones and laptops

According to the study, some 52% of travel booked in the first quarter of this year was made using a tablet device. The study suggests that consumers favor their tablet devices when it comes to mobile payments and travel. Smartphones and laptops were also used for travel booking, but tablets were praised for providing a more enjoyable and convenient experience over other platforms. This is similar to a trend that exists in the retail industry, where tablet consumers have been showing more interest in mobile payments than those using smartphones.

Mobile commerce impacting consumer behavior

JiWire notes that mobile commerce is beginning to impact consumer behavior across several sectors. Consumers are showing that they are more interested in mobile payments than traditional forms of commerce. Whether or not this trend will continue to gain momentum into the future is not certain, but consumers are currently eager to become more involved in the realm of mobile payments.

The daily deal provider accidentally released its application early, but it is now available for iPads.

Although the element of surprise was no longer available following the false start of the mobile payments tablet POS app from Groupon at the Apple App Store, the application has now been officially released for use by businesses.

The company had previously released the app for download, only to take it back down again hours later.

Following the premature launch, the Groupon mobile payments app was added to the App Store for iPad once more. This application is a new version of its Breadcrumb POS solution. The company is hoping that it will help to broaden its footprint from being relatively limited to bars and restaurants, into all forms of brick and mortar company, instead.

This iPad mobile payments app launch has the potential to replace traditional cash registers.

According to the statement released by the Groupon vice president of merchant OS, Mihir Shah, “With this launch we can help every local business replace their outdated cash registers with a modern, affordable, money-saving tool that allows them to save on credit card transaction fees and run their businesses better.”

Beyond the Breadcrumb POS mobile payments launch, Groupon has also announced that it is rebranding its original point of sale solution – that is, the one that was geared toward restaurants and bars – as its Breadcrumb Pro solution. Both of the available solutions come with the Breadcrumb Payments feature, which allow for quick and easy credit and debit transactions for restaurants and retailers, alike.

Beyond mobile payments credit and debit transaction acceptance, the solution also provides a number of additional features, such as live support, next day deposits, and analytics. However, what many in the industry think will be the primary selling point of the service to businesses will be the guarantee of the lowest rates.

At the moment, Groupon’s mobile payments POS solution comes with a 1.8 percent, plus 15 cents per transaction, fee. Moreover, it also includes free processing for the first $5,000 that the merchant brings in through transactions in its Breadcrumb POS system.