Tag: paypal mobile payments

Mobile payments startups may be no match for PayPal

| August 23, 2013

PayPal continues to dominate the mobile payments field

The mobile commerce sector is rife with competition. The growing popularity of mobile payments of consumers has encouraged numerous startups to emerge, each looking to beat one another in the hopes of gaining consumer support. The problem, however, is that there is already a well established commerce platform that has muscled its way into the mobile sector: PayPal. The company has been involved in mobile payments for years before mobile commerce began gaining significant attention around the world and its presence in the sector may be too much for smaller companies to handle.

Competition may be too much for startups to handle

Consulting firm Crone Consulting LLC suggests that the mobile commerce market has become over saturated. There are numerous startups working against one another to appeal to consumers. Many of these organizations are offering mobile payments processing systems that are fee-free. While this may be attractive for merchants that are reaching out to mobile consumers, the fact that these startups are not making any money off these transactions has created some uncertainty among consumers.

Mobile Payments - PayPalVenture funding may not be an adequate option for mobile commerce startups

Many mobile payments startups are backed by venture funding. When this funding runs out, however, these companies may be unable to generate a profit or cover the costs associated with the services they offer. Some may be forced to begin charging a fee to process mobile transactions, which may lead to an exodus of clients they acquired through the promise of fee-free services. Others may simply close shop because they cannot afford to continue operation. Those that are determined to persist in the market will have to face PayPal, which boasts of $20 billion in mobile payments on a yearly basis.

Companies may find some success by focusing on very small niches in the market

According to a recent study from market research firm Gartner, the mobile commerce market is expected to reach $235.4 billion in global transaction value by the end of this year. The market is expected to see promising growth throughout the near future, a fact that has generated a great deal of encouragement for those interested in entering the mobile commerce field. Startups may find it difficult to find a foothold with giants like PayPal crowding the field, however, which has led some companies to focus on very specific niches in the mobile payments sector in order to find some degree of success and solvency.

Lotaris teams with PayPal to boost mobile payments

| August 21, 2013

Mobile payments could expand due to new partnership

Lotaris, a leading licensing firm catering to mobile application developers, has partnered with PayPal to make mobile payments somewhat easier in terms of software. Together, the two companies will work to expand the reach of mobile commerce into new markets. Lotaris will expand the mobile commerce services it offers through its in-appCommerce platform to more than 80 countries. Currently, the platform is only available for Windows Phone users, but Lotaris plans to support Android and HTML5 platforms in the near future.

Lotaris platform expands into new markets

Mobile payments are beginning to attract a great deal of attention around the world. As such, the demand for comprehensive mobile commerce services is on the rise. Companies like Lotaris are beginning to feel the pressure to adapt to the changing interests of consumers and have begun offering application developers more support in this sector. PayPal already has a strong presence in the mobile commerce field and is expected to provide a significant level of support to Lotaris in its efforts to engage developers and consumers alike.

Mobile Payments PartnershipDevelopers could find success through Lotaris platform

Using the in-appCommerce platform, developers are able to monetize their products through multiple channels using a single code base. The platform is designed to be as convenient for developers as possible. Through the platform, developers are able to find exposure for their mobile commerce applications. Thanks to the new partnership between Lotaris and PayPal, this exposure may increase exponentially in the near future.

Security concerns keep consumers leery of mobile payments

While mobile payments are gaining popularity, there are still many people that are wary of the concept of making payments from their mobile devices. This is due to the fact that financial information is very attractive to hackers. Mobile commerce has become one of the most lucrative fields for malicious parties looking to exploit this information and this has discouraged many people from participating in mobile payments.