Tag: one97 communications

Alibaba to invest more in India’s leading mobile commerce platform

Mobile commerce investments continue to grow

Alibaba is on the verge of investing more in One97 Communications, which operates one of India’s most popular mobile payments platforms: Paytm. Alibaba has become one of the strongest names in the e-commerce sectors, especially when it comes to mobile shopping. The Chinese company has established a powerful position in the digital world, and it has also shown a great deal of interest in Indian mobile commerce organizations. India is one of the fastest growing mobile commerce markets in the world.

Paytm has established a strong position in India’s mobile commerce sector

Paytm has become a very powerful mobile commerce platform in India. Many consumers use the platform to shop and pay for products that they are interested in. The platform has made it easier for consumers to make mobile transactions, which has made it quite popular with those that rely heavily on smartphones and other devices. Alibaba has already invested in Paytm, but plans to pump another $600 million into One97 Communications in order to own a 40% stake in the company. This will also give Alibaba a 25% stake in Paytm.

Alibaba is working to develop a thriving mobile commerce ecosystem in India

Mobile Commerce - India Mobile PaymentsAlibaba has been investing in India’s mobile commerce space for some time. The company sees a great deal of promise in the country, as it is one of the fastest growing mobile markets in the world. Last month, Alibaba began playing a bigger role in the Paytm ecosystem. Paytm announced that more than 100,000 merchants from Alibaba’s Aliexpress platform would begin selling products in India via the Paytm platform. Alibaba is also working on promoting its own  mobile operating system and mobile devices in India and elsewhere.

Investments help mobile commerce flourish

Mobile commerce is likely to play a much stronger role in India’s retail space in the coming years. As firms like Paytm continue to attract strong support from Chinese companies, such as Alibaba, mobile commerce is expected to become more convenient for consumers, which would help accelerate adoption throughout the country.

Alibaba showing more interest in mobile commerce firms from India

Alibaba is taking steps to work more closely with firms that are based in India

Alibaba, one of the largest e-commerce companies in the world, is looking into acquiring numerous commerce firms based in India. The Chinese company has been experiencing healthy growth following the success that it saw in 2014 and has taken particular interest in mobile commerce. Indian firms are also beginning to embrace the mobile space, especially as more consumers begin to use their smartphones and tablets to shop online at make payments at physical stores.

Company’s investment strategy involves improving the experience that they provide to consumers

The Chinese company is looking for firms that will improve the services that it offers to consumers. According to an Alibaba spokesperson, the company’s investment strategy focuses on three aspects of its overall business model: Increasing user acquisition and engagement, improving customer experience, and the expansion of products and services. By acquiring Indian firms, particularly those with a focus on mobile commerce, Alibaba expects to make improvements to itself and provide consumers with more valuable services in the future.

Several deals improve Alibaba’s position in the mobile commerce space

Over the past three months, Alibaba has been making efforts to Mobile Commerce gains ground in Indiawork with Indian companies of various kinds. In January, the company signed a memorandum of understanding with the Confederation of Indian Industry which will lead to greater business engagements between China and India. In February, a branch of Alibaba acquired a 25% stake in One97 Communications, the parent company of mobile commerce firm Paytm. Last month, Alibaba’s plans hit a snag, as it pulled out of negotiations to take a stake in Snapdeal, another e-commerce firm.

Alibaba intends to play a larger role in the growing mobile commerce market

Alibaba has a particular interest in working with small companies. In the mobile commerce space, small companies can often have significant impact on their chosen market. With the rapidly increasing number of people with mobile devices, the mobile commerce market stands to become a very powerful economic force in the near future, which is something that Alibaba wants to have influence over.