Tag: ebay

Mobile commerce becoming more popular with eBay

E-commerce and mobile commerce are gaining momentum and capturing the attention of consumers around the world. As smart phones and tablets become more common, consumers are looking for new ways to shop and purchase products. The more popular mobile commerce becomes, the more companies that emerge looking to establish their hold on the market. They may be unable to compete with those that have long been in the online retail space, however, such as eBay.

Analysts expect eBay to make a major push for mobile commerce in 2013

eBay has come to embrace mobile commerce in a major way. The online retailer saw major results from its mobile commerce initiatives during the 2012 holiday season. These results have helped encourage the company to continue its pursuit of establishing itself as a dominating force in the mobile commerce sector. Analysts from Canaccord Genuity suggest that eBay will continue to see promising results in mobile commerce as online shopping models become more efficient and optimized for mobile consumers.

eBay may soon compete with Amazon

Analysts suggest that eBay will see significant growth, especially in terms of the stock market, in 2013 because of the company’s focus on mobile commerce. Consumers have long been interested in purchasing products online, but have largely been restricted to their PCs. The advent of mobile technology and mobile commerce allow consumers to shop for products wherever they are. Analysts suggest that eBay currently boasts of the most robust mobile commerce services in the retail sector, which could put it in line to compete with Amazon.

Retailers expected to clash in the future

Amazon has also been showing extreme interest in mobile commerce. The company has long been at the head of the e-commerce race, but eBay is quickly becoming a major competitor. Both companies are expected to clash in the mobile commerce arena, with the victor being decided by the company that offers the most intuitive and efficient mobile commerce services to consumers.

eBay expects m-commerce to become a major tool for the retail industry

Last month’s Thanksgiving shopping weekend has provided mobile commerce with a huge amount of credibility, especially among retailers that have been looking to engage mobile consumers in a dynamic way. Indeed, that single shopping weekend may have provided mobile commerce with enough momentum it needs to become the most preferred tool of the retail industry. eBay, one of the world’s largest online retail entities, believes that mobile commerce is reaching the point where it may replace more traditional forms of commerce and even e-commerce itself.

Mobile business growing exponentially

Steve Yankovich, vice president of mobile for eBay, recently spoke with CNBC concerning the growth of mobile commerce. According to Yankovich, mobile growth has significantly exceeded the company’s expectations. Four years ago, mobile commerce was little more than an idea. Now, eBay expects to see mobile sales on its eBay Mobile platform exceed $10 billion within the next few years.

Convenience may be a major driving factor behind m-commerce

The key to the success of mobile commerce may lie in the convenience of the concept. Consumers are becoming increasingly reliant on their mobile devices to function in daily life. As this trend picks up momentum, consumers are beginning to look for ways to turn their smart phones and tablets into payment platforms for the sake of convenience. A mobile device can, with the proper software, serve as a type of digital wallet, storing a consumer’s financial information, coupons, tickets, and other such virtual items in a singular space. This allows consumers to access all this information quickly and efficiently.

Competition on the horizon

The success of mobile commerce does not mean clear sailing ahead for eBay or the other companies that are investing heavily therein. Companies are expected to begin heavily competing with each other for a significant share of consumers that are interested in mobile commerce. eBay has a decent head start thanks to its PayPal unit, but Google and Isis are expected to begin appealing to more consumers as time goes on.