New report shows that spending in the IT sector has changed due to the rise of mobile payments
The growing adoption of smartphones and tablets has powered the evolution of commerce. More consumers than ever before are now involved in mobile commerce, the process through which smartphones and tablets are used to shop for and purchase products, both online and in physical stores. A new report from Technavio shows that the growth of mobile commerce has changed spending habits in the global information technology (IT) market. More organizations in this market are focusing their investments on new technologies that can make mobile payments more convenient.
Report shows that companies are investing more in mobile technology
According to the report, the growth of the mobile commerce market has spurred companies to invest more heavily in mobile technology, such as NFC and Bluetooth. More companies are investing in new IT solutions to enhance their technological capabilities and allow them to engage mobile consumers more effectively. These IT solutions may help companies keep pace with the rapidly evolving mobile space, where consumers are often considered quite fickle and difficult to connect with.
Better data may help companies connect with their mobile customers more effectively
Companies interested in mobile commerce have begun to collaborate with companies like IBM and Oracle in order to better understand the needs of mobile consumers. These organizations are providing valuable analytical data that can help companies form better mobile services in the future. These companies are also beginning to invest more heavily in data security, which has been something that mobile consumers have been concerned with for several years.
Banks will be investing more aggressively in mobile commerce in the coming years
Technavio predicts that a substantial portion of the spending on mobile commerce solutions will come from the banking sector. Banks have been investing in digital solutions for years, hoping to provide mobile customers with the services that they need. With rising demand for mobile commerce support, many banks are beginning to feel pressure to adapt to a world that is becoming more mobile-centric.
That figure was generated throughout 2015 and this tech is now expected to boost productivity and workforce participation.
According to the results of a Deloitte Access Economics study, mobile technology last year brought $42.9 billion to the Australian economy and it predicts that it will continue to impact workforce participation while it boosts overall productivity throughout that country and throughout a broad range of demographics.
This already represented a savings of $8.9 billion in workplace participation increases and is predicted to rise.
The figure represented by the revenue from mobile technology for the economy made up 2.6 percent of the total GDP of Australia. It also determined that as a result of mobile tech, approximately 65,000 full time jobs – about one percent of the country’s total workforce – was indirectly supported.
According to Ric Simes, Deloitte Access Economics partner, “Mobile has had a transformative impact on both productivity and labour force participation which, along with population, are two of the ‘three Ps’ we need to get right in terms of driving Australia’s future economic growth.”
The mobile technology report was based on the results of a survey that involve the participation of 1,000 Australians.
This data was combined with that collected throughout 37 countries over the last three decades and determined that young people and part-time workers, people with disabilities, people with children, people living in remote areas and people who are on the edge of retirement are using mobile devices to be able to boost their weekly working hours by an average of 0.6 hours.
Among the respondents, 29 percent said that they worked from home at least part of the time. Among them, nearly 15 percent said that they would be required to work fewer hours each week if they didn’t have mobile tech that makes it possible for them to work remotely and while on the go or at home.
According to Australian Mobile Telecommunications Association (AMTA) chair, Matthew Lobb, mobile technology has undergone a considerable evolution since it was first brought to the market about thirty years ago. He pointed out that its continued development is supported by a growing number of advancements such as the Internet of Things, mobile wallets and self-driving vehicles.
