Tag: wearable technology

Wearable technology trends show disappointing results for smartwatches

There are now tons of options on the market and despite tech company hopes, they’re not taking off.

As the holiday shopping season truly got underway last year, many companies predicted the launch of powerful wearable technology trends. Firms were unveiling devices left, right and center to ensure they had the chance to become the next big thing.

That time brought the entrance of the Apple Watch and Samsung Gear S2, major wearable tech players.

Lenovo, LG and Huawei all stepped in with Google to use Android Wear on their offerings. Each company wanted to add their own device to the wearable technology trends. However, a year later and well into the next holiday shopping season, it’s clear that consumers aren’t impressed. At least, they’re not as impressed as tech firms thought they would be. They’re certainly not ready to pay the hefty price tags for the devices.

Many in the industry feel that wearable technology trends won’t pick up until smartwatches become more convincing.

Wearable Technology Trends - SmartwatchAccording to IDC senior research analyst Jitesh Ubrani, wearable technology companies have yet to give consumers a reason to want to buy. “A lot of what these devices can do, they’re essentially just mimicking the phone.”

As most people already have other mobile devices and certainly have a smartphone, there is little motivation to buy a smartwatch. Currently, people bring their smartphones everywhere they go. As the mobile devices are nearly always in a hand or a pocket, they are not considered inconvenient to use. Therefore, asking people to drop another few hundred dollars after already having spent several hundred on the phone seems too much for many consumers.

These unfortunate wearable technology trends have not been without their casualties. Pebble, for example, announced last week that they were shutting down. That company had been among the first smartwatch companies. It had a loyal following and was able to hold its own against the competition for quite some time. Now, faced with the Apple Watch and offerings from many other giants, even Pebble will be dissolving and selling its software to Fitbit; the leader of the fitness tracker scene.

Will Apple augmented reality glasses be better than Google Glass?

Reports are indicating that the iPhone maker is looking to broaden its wearable technology offerings.

A recent report from Bloomberg has pointed to a serious possibility for Apple augmented reality glasses in the future. This is an area where several companies have attempted to make headway in the past, but where none have managed to reach mainstream success.

Primary among those efforts was Google Glass, which is no longer being sold.

Bloomberg cited unnamed sources who are “familiar with the matter” who asked to remain anonymous. That said, they also pointed out that the Apple augmented reality glasses remain in a phase closer to the exploration level. It doesn’t appear as though these devices are anywhere near being ready for the company to sell.

Apple Augmented Reality Glasses - Image of Hololens AR GlassesThe concept would be a pair of AR glasses that would wirelessly connect to an iPhone. This would allow a wearer to see the device screen displayed in front of his or her field of view. This may be displayed in augmented reality, in standard format or it could take another direction altogether.

Apple augmented reality glasses have been a topic discussed between the company and possible suppliers.

The sources for the report also stated that Apple has placed orders for limited batches of near-eye displays from one of its suppliers. They claimed that the purpose for those displays was for testing. That said, they also underscored the fact that the iPhone maker has not ordered nearly enough parts to suggest that they have any intention to launch mass production at any time soon.

If Apple decides that it would like to move forward with wearable technology glasses, one source says the earliest unveiling would be in 2018.

It’s important to remember that the company is known for testing broad spectrums of technology. While it may move forward with some, it will completely recreate others before launch or may decide to pause them or drop them altogether.

Just because there are Apple augmented reality glasses being tested, it doesn’t necessarily mean that it will be added to the company’s product lineup. As is the tradition of the company, spokespeople declined to comment on unannounced projects or upcoming products.