The mobile commerce sector may yield the next multi-billion dollar startup.
These startups are somewhat rare, but tend to emerge in technology fields that are rife with competition yet have a great deal of consumer activity. There have been numerous mobile applications that have proven to be quite valuable over the years, and some of these apps are very simply in their offering of particular services and features. The mobile commerce space is currently filled with skilled developers and business professionals that are constantly producing innovative solutions.
Exactly what the next multi-billion dollar startup will be is difficult to say for certain. There are many factors that influence the mobile space and determine whether or not a startup will be successful. A startup can do everything in its power to comply with market trends and engage consumers successfully but still fail to find any traction in the mobile world. Startups that ignore market trends can sometimes find significant degrees of success as well. There is no decisive formula to follow when working to succeed in the mobile commerce world.
Because there is currently an extreme level of competition in the mobile commerce space, there is a great deal of potential for this sector to produce the next massively successful startup. Innovation thrives in competition and innovative startups are often rewarded with consumer attention. Large companies, like Facebook and Google, are often on the lookout for startups that are creating something new and engaging. These large companies tend to either invest in these startups or acquire them outright.
It could be years before a massively successful startup emerges in the mobile commerce world. Many startups are finding it difficult to overcome the security issues that are related to mobile payments. These organizations are also falling prey to other problems, including NFC technology failing to generate traction with some consumers and businesses, as well as growing tensions with larger organizations t hat are working to establish dominance in the mobile space.
BlackBerry 10 now available
The BlackBerry 10 has been officially launched this week, after nearly a year’s worth of delays. Research In Motion, which has changed its name to BlackBerry, has successfully launched its latest, highly anticipated mobile device, which has a very strong focus on mobile gaming. For nearly the entire lifespan of the BlackBerry, the platform has catered to business professionals and enterprises in various industries. Now, however, the platform is beginning to expand its capabilities.
New BlackBerry adopts focus on mobile gaming
While BlackBerry has never been exclusive to business professionals, it has not won the favor of a wide range of consumers because of its lack of consumer-oriented features, such as mobile gaming. The BlackBerry 10 was initially slated for a 2012 release, but Research In Motion decided to delay the launch of the new smart phone several times due to emerging competition in the mobile device market. During these delays, the company hosted several events in which Android developers were encouraged to port their mobile games over to the BlackBerry platform, making these games available for the first time on a platform apart from Android. Many of these developers were provided financial incentives to participate in this campaign.
Mobile gaming may attract attention of new consumers
The BlackBerry 10 boasts of a wide range of features that are likely to be well-received by diehard BlackBerry fans, as well as appeal to consumers suffering from iOS and Android fatigue. Given that the device has become more accommodating of mobile gaming, it may see a great deal of interest from tech-savvy gamers that have long been interested in the platform but had chosen either the Android or the iOS to satisfy their gaming interests.
BlackBerry 10 designed to last more than a decade
According to Research In Motion, the BlackBerry 10 is designed to have a lifespan of at least 10 years. This is significantly longer than most of today’s mobile devices, which have a lifespan of a little over one year. The device’s stronger focus on mobile gaming may come in handy if it is meant to last for over a decade before a new BlackBerry device is released.
