Tag: japan mobile commerce

Report highlights mobile commerce in Asia

| October 7, 2013

Asian markets show promise for mobile commerce

International market research firm yStats has released a new report concerning electronic and mobile commerce in Asia. Asian markets have become very attractive in terms of mobile commerce due to the rising adoption of smartphones and tablets. Consumers are becoming quite reliant on these devices and are showing enthusiasm when it comes to shopping online and making purchases directly from their devices. The report, titled “Asia B2C E-Commerce Report 2013,” aims to shed light on the evolution of commerce throughout Asia.

Internet access helps boost online sales

The report notes that Internet use in countries like Japan, China, and South Korea continues to rise at a rapid rate. As more consumers gain access to the Internet, they begin to shop online more frequently. The expansion of mobile networks is also giving consumers access to the Internet from their smartphones and tablets, exposing them to a wide range of mobile commerce services. Consumers in these countries have been showing favor for mobile shopping over more traditional forms of shopping. The report notes, however, that countries like Laos, Indonesia, Nepal, and India are falling behind when it comes to Internet access. While these countries can be considered valuable markets, the potential of mobile commerce in these countries is somewhat limited.

Asia Mobile CommerceJapan and China considered prominent markets for mobile commerce

Japan is currently considered one of the most promising markets when it comes to mobile commerce. Tech-savvy consumers often use their mobile devices for just about everything in Japan and it is becoming increasingly common for retailers to focus exclusively on those with mobile devices. China is also showing strong growth on the mobile commerce front as more people gain access to smartphones and tablets. In terms of e-commerce, China is expected to see a 30% increase in online sales by 2016.

Online sales in India account for less than 1% of retail sales

A rise in Internet use is often tied to an increase in online sales. In countries where Internet access can still be considered a luxury, online sales are quite low. In India, for example, online sales account for less than 1% of all retail sales. The country is still considered a promising market for mobile commerce, however, due to the fact that mobile technology is becoming much more common among consumers throughout the country.

Gemalto to boost mobile commerce security in Japan

| June 15, 2013

Mobile commerce security takes top priority with SoftBank

Gemalto, a leading digital security firm, has announced that it will be providing services to SoftBank Mobile in Japan. SoftBank has a keen interest in mobile commerce and engaging consumers that are becoming more heavily reliant on smartphones and tablets. To this end, SoftBank Mobile aims to provide these consumers with new mobile commerce services. The issue of security, however, has been a major concern for SoftBank, which is why it has turned to Gemalto.

Gemalto aims to address digital threats in mobile commerce

Gemalto has a great deal of experience when it comes to digital security. The firm has been involved in the mobile space for some time, providing comprehensive services that have helped make mobile platforms and services more secure against the threats that exist in the digital space. Mobile commerce receives a great deal of interest from hackers and malicious groups from around the world, which is why Gemalto is also beginning to see more attention from companies that are involving themselves in mobile commerce.

Mobile Commerce Security - SoftBankNFC technology to be made more secure

SoftBank Mobile aims to bring NFC-based mobile payments to more people throughout Japan. NFC technology will be used to facilitate payments being made from mobile devices, but the technology itself has received criticism in the past for its lack of security features. The security concerns that consumers have when it comes to NFC technology could drive them away from SoftBank’s mobile commerce endeavors. Gemalto will be providing services to the organization in order to help dispel some of the security threats that are associated with NFC.

Gemalto may help boost consumer confidence in mobile commerce

Mobile commerce is growing very quickly in Japan. While consumers do have concerns regarding security, these concerns are outweighed by the convenience that consumers find when participating in mobile commerce. Gemalto may be able to help put some of the security concerns that some people have to rest, allowing them to join in on the mobile commerce trend.