Tag: app store

Paytm app suddenly taken down from Apple App Store

The largest mobile wallet in India has been delisted for iPhone and iPad due to technical problems.

At a time when mobile payments have taken off explosively in India, the Paytm app has been delisted for iPhone and iPad users. The Apple App Store no longer offers the mobile wallet after Paytm found technical issues such as bugs. The company worked hard to produce an update to iron out the problems and was awaiting Apple’s approval at the time of the writing of this article.

The temporary removal of the mobile payments application occurred on the heels of a service outage.

The Paytm app had been experiencing issues. The entire service was behaving oddly last week and for a stretch before then. It suffered a serious outage and then triggered a range of issues for days following, even after the mobile wallet was taken down from the App Store. That said, many people were quite surprised when the application was entirely delisted.

Paytm App - Apple App StoreThe reason is that while all updates for iPhone and iPad apps require Apple’s approval, the older version of the application will typically remain available for download until the updates receive the nod. In this case, the updates were awaiting approval and the entire app was taken down.

The reason for the Paytm app removal was not because Apple decided to intervene and delist it.

Instead, it was the choice of Paytm to take its mobile wallet down. According to a spokesperson from the company, “We have currently removed the app from the App Store to stop adding incremental new users to our existing base.”

The company then expanded on the statement by making a blog post that read “Today we found a bug in our iOS App where certain app users were not able to pay thereby hanging their app. Soon the system logged them out preventing them from further accessing their account.”

Currently, Paytm has more than 170 million registered users. The version of the app that runs on Android and the web-based platform are working without any problems at all, says the company. It continues to be available to download at Google Play and for browser users.

This may be good news for Android device users as the Paytm app and other mobile wallets have become a necessity for millions of people for the last couple of months. Ever since India decided to take some of its larger currency notes out of circulation – which are now being replaced with new versions – there has been a shortage of cash and consumers have needed to look to other methods of paying for products and services.

Mobile commerce vertical added to the Apple app store

In advance of the launch of the holiday shopping season, iPhone and iPad users now have new ways to buy.

Before the holiday shopping season has had its official launch, Apple has just revealed a new strategy for taking part in this highly profitable time of year by adding mobile commerce apps as its own shopping category in its App Store.

The idea is to help to make it easier for consumers to more easily find the shopping apps they want to use.

Now, both iPhone and iPad users will see an entirely new Shopping app available in the category lists at the App Store, so they will be able to discover all the available mobile commerce applications. Before this change was made, shopping apps had been included as a part of the broader lifestyle section of the App Store. Now, they will have their own category, bringing the number of mobile application categories at Apple up to 25.

This new mobile commerce app channel will experience its official launch as of November 5.

Mobile Commerce - Apple StoreThis will ensure that the m-commerce category will be available to the Western world in time for the holiday shopping season, and that it will also be available for the start of China’s equivalent to Black Friday, which is called Singles Day and that lands on November 11, this year.

Apple has stated that launching this new channel, made a lot of sense for better serving its users, as mobile shopping has become quite popular among iPhone and iPad users and because this popularity is only growing. A great deal of the e-commerce traffic that is being experienced around the world is coming from mobile devices as opposed to being exclusively from personal computers. In fact, the Flurry app analytics service has said that there was a growth in the use of m-commerce apps by 174 percent throughout 2014.

That would make mobile commerce the fastest growing app category in 2014. Moreover, a recent survey conducted by Google has revealed that 54 percent of holiday shoppers intend to use their smartphones to do at least some of their holiday shopping this year.