Tag: mobile commerce news

Mobile operators may soon play a greater role in the mobile commerce market

Asia has become the leading force in smartphone ownership

Asia has become the world’s leading market in terms of smartphone ownership, with more consumers choosing to purchase these mobile devices every day. The various economies of the region have been able to outperform other markets, especially in the mobile space and several other sectors. Mobile operators in this region could now have the opportunity to connect with new consumers and disrupt the payments space in a way they were never able to before.

Mobile operators are showing stronger interest in mobile payments and shopping

A growing mobile population has created high demand for mobile commerce services. These services allow consumers to use their mobile devices to shop for and purchase products online and in physical stores. In the past, technology companies and banks had focused on this sector, offering services that were in high demand among consumers. Now, telecommunications companies are beginning to enter into the payment space, with mobile operators leveraging their connection to consumers to establish a foothold in the mobile payments market.Mobile operators may soon play a greater role in the mobile commerce market

More Chinese consumers are beginning to connect payment cards with their devices

Currently, China, India, and Indonesia are considered markets where smartphone ownership is growing aggressively. Consumers in these countries are also using these devices to pay for products they are interested in. In China, 16% of consumers have credit cards, with 49% having debit cards. These consumers are connecting these cards to their mobile devices, which is enabling them with the ability to pay for products online and in physical stores in a convenient manner.

Mobile operators have the potential to disrupt the payments space

In the coming years, telecommunications companies are likely to play a larger role in the mobile commerce market. These companies have been feeling pressure to provide consumers with services that make mobile payments possible and some have managed to find success in this regard. These companies will compete with other organizations in the mobile commerce market, however, which has become somewhat bloated due to the lucrative nature of mobile payments services.

Growth of mobile commerce creates greater demand for business apps

Business apps are becoming more important for companies that want to engage mobile consumers

The growth of mobile commerce has created a greater need for business applications. These apps could help companies better engage with mobile consumers, many of whom are beginning to favor shopping online with their smartphones and tablets instead of using their desktop computers. According to information from Internet Retailers, sales being made through smartphones and other mobile devices grew by 38.7% last year. As consumers become more interested in mobile shopping, the demand for business apps that can accommodate consumer needs is growing.

Mobile spending continues to grow throughout the world

In 2014, mobile spending reached $75 billion, highlighting the growing interest that consumers have in mobile shopping. This growing interest in mobile commerce is coupled with greater consumption of digital media. According to a report from Comscore, approximately 60% of digital media users spend more time on their mobile devices than on traditional computers. As such, they are more exposed to the concept of mobile commerce and are more likely to make purchases with their smartphones or tablets.

Many consumers are beginning to prefer shopping with apps online

Business apps

Business apps cover a wide range of services, from companies offering to sell products to those providing consumers with news updates. These apps have become an important part of many people’s lives. Indeed, without such applications, the mobile space would not be as large as it is today. The advent of mobile commerce has created a greater need for companies to invest in the mobile space, developing and providing new apps that can provide consumers an enjoyable and convenient mobile shopping experience.

Mobile shopping is finding strong support among millennials

Mobile shopping is expected to continue growing in popularity, especially as more consumers begin to become comfortable with the notion of shopping online with their smartphones and other devices. Millennials are likely to become the primary demographic for the mobile space, as these consumers already have a strong history with mobile technology and using devices for various purposes.