Vuzix augmented reality eyewear set to compete with Google


Augmented Reality GlassesVuzix may be able to compete with Google’s Project Glass

The hype surrounding augmented reality glasses has diminished somewhat, but that does not mean that these products have disappeared. Google is still hard at work on Project Glass, and may soon be confronted by a promising competitor known as Vuzix. Vuzix is an ambitious and successful technology company that has set its sights on augmented reality eyewear. The company plans to release its M100 Smart Glasses in the coming years, which may have major implications for the way people live their lives.

Vuzix may revive hype surrounding augmented reality glasses

Google first drew attention to the idea of augmented reality eyewear with Project Glass. The technology company billed Project Glass as a new way to stay connected to social networks, find information on products and events through dynamic digital displays, and experience a wide range of digital content. The scope of Project Glass has proven somewhat ambitious for Google, leading the company to pull back its expectations concerning augmented reality. But Vuzix is on course to introduce many of the features that may be absent with Project Glass in the future.


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M100 Smart Glasses designed to use applications of its own

The M100 Smart Glasses from Vuzix are designed to be an “intelligent hands-free display for smart phones.” Essentially, the eyewear will act as a display for a smart phone, enhancing a user’s view of the world with a wide variety of digital displays. These displays can be customized to suit the needs of the wearer. The augmented reality eyewear can make use of its own applications in a similar way that smart phones use applications, adding further customization options.

Augmented reality may have a future in mobile commerce

Though the M100 Smart Glasses lack NFC technology, they could establish a strong foothold in the realm of mobile commerce. Augmented reality has already proven popular amongst mobile shoppers, and the glasses from Vuzix may also be able to meet the needs of these consumers in a dynamic way. Time will tell how the new product could be used in mobile commerce, but the possibility for this is certainly there.

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