Tag: uk mobile payments

Mobile payments will be mainstream soon, says 1 in 3 consumers

In the U.K., a rising number of people feel that they will be using their smartphones regularly in stores.

Though mobile payments have been slow to take off, they are rapidly becoming more popular and now a new study based on a survey from Lloyds Bank has shown that many consumers feel that they will be regularly using this tech within five years from now.

In fact, one quarter of the study participants felt that by the end of 5 years, mobile phones would replace cash.

One in four participants in the U.K. study felt that between mobile payments and contactless cards, they would no longer need to carry cash. Moreover, recent statistics from Barclaycard have revealed that contactless spending in the United Kingdom is three times greater than it had been a year ago. In the Lloyds survey, conducted by Ipsos Mori, with the participation of more than 2,000 people, 43 percent of consumers agreed that technology is the way that payments are going in the future.

The survey also showed that 1 in 3 people feel that mobile payments will be used daily in five years’ time.

Report - Mobile PaymentsOver the summer, Apple Pay made its way into the U.K., drawing a considerable spotlight to the concept of mobile wallets. That said, while there are quite a few people who believe that mobile devices will become a typical payment method within the next five years, there also remains a much larger number that has stated that this technology will never become their primary choice for completing payment transactions.

According to the stats from the survey, it looks as though it is younger consumers who are more enthusiastic about the use of their mobile devices for this purpose than their counterparts who are 45 years of age or older.

When survey participants were asked about why they were not yet using mobile payments, 44 percent stated that they were not satisfied with the security or safety of the transactions. Another 18 percent said that their mobile devices were not compatible with the necessary technology, and 17 percent said that they didn’t know anything about this form of transaction.

Will UK mobile payments become mainstream with Apple Pay?

Many are predicting that the service from the tech giant is what the industry needs to take off.

Apple’s next step for its mobile payments service was in the United Kingdom, where it launched on July 14, and now many people are wondering the same thing that was asked in the United States when it began there: will this make the tech mainstream?

Analysts believe that Apple has the power and technology to take this type of service to mainstream levels.

The Apple mobile payments service is available for users of the iPhone 6 standard model and its Plus model, as well as for Apple Watch users. Currently, there are over 250,000 different locations throughout the United Kingdom that offer these contactless payments so that money can be paid through a card that is linked to the service, without ever having to take out the piece of plastic. Furthermore, the iPad Mini 3 and the iPad Air 2 have been equipped with the ability to use the service to make in-app purchases.

There are approximately 3 million devices in the U.K. that are compatible with this mobile payments service.

Mobile Payments - UK & Apple PayThat statistic was according to Kantar Worldpanel ComTech. Its figures also showed that in all of December, 2014, in the U.K., there had been 46.1 million contactless smartphone based payments made. The consumer insights director of that firm, Imran Choudhary, explained that “The market wasn’t making enough noise but now Apple is on board that will all change,” adding that “They are the ones to tie it all together and with all the eligible devices it is only a matter of time before everyone gets on board.”

That said, many similar types of predictions were also made when Apple Pay was first launched in the United States. That service stepped into a market where there were already some massive players – such as Google Wallet and even Softcard, which shut down at the end of March, despite the involvement of three massive telecoms.

Many have been turning to Apple to launch several types of markets, including mobile payments and wearable technology, but only time will tell whether or not the tech giant has the sway that is required to make such as large change in the shopping habits of the majority of the population.