Tag: thanksgiving

CorFire seeks to establish foothold in European market

| December 5, 2012

 

CorFire to open new office in London

CorFire, the U.S.-based mCorFire Mobile Commerceobile commerce arm of SK C&C USA, has opened a new office in London, England, this week. The moves comes as the company looks to secure a stronger foothold in the European mobile commerce sector. More European countries are showing high levels of interest in mobile commerce and CorFire is eager to take advantage of that by showing a strong presence in the market. CorFire is backed by its parent company’s extensive experience in equipping merchants and consumers with mobile transaction capabilities and is expected to establish a powerful presence in the market with relative ease.

Mobile commerce gains momentum on heels of Thanksgiving weekend

Mobile commerce has received a swell of momentum on the heels of the Thanksgiving holiday shopping weekend in the U.S. Over the Thanksgiving weekend, consumers throughout the country made purchase using their mobile device, providing that mobile commerce was more than just a simple fad. Indeed, mobile commerce helped influence billions of dollars worth of sales during the Thanksgiving weekend, a fact that the retail industry has taken intense interest in. With mobile commerce beginning to receive much more support, the time may be right for companies like CorFire to begin expanding.

CorFire offers services to wide range of consumers

CorFire offers mobile commerce services to consumers on both iOS and Android platforms. Consumers can use the platform to make purchases for products they find online or in physical stores. CorFire can also be used to make payments for basic services, such as public transportation, which is a popular use of mobile commerce platforms in South Korea. CorFire predicts that mobile commerce is poised for major growth in the European market and is working to position itself to take advantage of that growth.

CorFire may compete with Google and other large players

As more European consumers get their hands on smart phones and tablets, the demand for mobile commerce services is rising. Companies like CorFire are eager to meet this demand, but will have to compete with giants like Google who have invested heavily in the mobile commerce space. CorFire has shown that it can provide consumers with convenient services, but only time will tell if it will succeed in establishing a strong foothold in the European market.

comScore report highlights the performance of mobile commerce

| December 4, 2012

 

comScore releases final report on holiday shopping weekend

comScore has released its final repMobile Commerce Thanksgiving Shopping Reportort on the most significant holiday shopping weekend of the year. Thanksgiving marked the beginning of a shopping marathon for millions of consumers. Shopping finally came to an end on Cyber Monday, leaving many consumers content with the multitude of deals they were able to snag from retailers. comScore has been reporting on the performance of each of the major shopping days of the weekend: Thanksgiving day, Black Friday, and Cyber Monday. The firm has released its last report on this year’s extravaganza, showing that mobile commerce has played a major role.

More than $2.86 billion in sales recorded this year

According to comScore, retail sales set new records this year as retailers moved to engage mobile consumers in a more dynamic way. Retailers have been frantically adopting mobile commerce platforms in order to provide mobile consumers with more convenient services. comScore notes that e-commerce sites have been the most popular of these platforms and have accounted for more than $2.86 billion in sales during the holiday shopping weekend.

$750 million in mobile sales

Cyber Monday saw online sales of $1.46 billion, much of which is made up from mobile purchases. Over the entire holiday shopping weekend, more than $750 million in sales came from mobile consumers who used their smart phones or tablets to purchase products directly from retailers. The comScore report shows that the most growth seen during the holiday shopping weekend happened on Thanksgiving day. Traditionally, retailers did not offer their major deals until Black Friday. This year, however, companies began offering deals on Thanksgiving, hoping to kick start the holiday shopping weekend.

More retailers expected to show interest in mobile commerce

Though retailers saw the most mobile traffic on Cyber Monday, mobile commerce had a strong showing throughout the entire weekend. Consumers have shown interest in mobile commerce because of the convenience it provides them while shopping. The major success of mobile commerce initiatives during the holiday shopping weekend is likely to pave the way for more retailers to engage mobile consumers in a more serious manner.