Tag: tablets

Global Smartphone Market Expected to grow at a CAGR of 8.1% During the year 2015

A smartphone is a mobile device with more advanced functionalities and features compared to cellphones.

A smartphone’s hardware and software specifications are meant to perform functions such as web browsing, capturing high-quality images, and playing HD videos.

A smartphone can install various applications that can perform several advanced functions. Smartphones have become popular because of their many capabilities and are often used for communication and online activities. Advances in technology have led to smartphones being more compact and cheaper than other mobile devices such as tablets, phablets and PDAs.

Global Smartphone market to grow at a CAGR of 8.1 percent over the period 2014-2019.

Covered in this Report

This report covers the present scenario and the growth prospects of the Global Smartphone market for the period 2015-2019. The report considers shipment of smartphones of trailing 3 quarters and estimates the shipment for fourth quarter for the year 2014. To calculate the market size, the report considers the revenue generated from the total unit shipment of smartphones. It also includes the shipments of phablets to arrive at the total market size for the base year 2014. However, the report does not consider the following to estimate the market size:

  • Aftermarket sales of smartphones
  • Sales of accessories and peripherals for smartphones
  • Sales of mobile handsets that are classified as feature phones and tablets

Our analyst researched the following companies as the key players in the Global Smartphone Market: Apple Inc., Huawei Technologies Co. Ltd., Lenovo Group Ltd., LG Electronics Inc. and Samsung Electronics Co. Ltd.

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Other Prominent Vendors in the market are: ASUS, Coolpad, Gionee, HTC, Micromax, OnePlus, Sony, TCL Communication Technology, Xiaomi and ZTE.

Commenting on the report, an our analyst said: “One of the major trends upcoming in this market is increase in demand for large-screen size Global-Smartphone-Marketsmartphones. With the emergence of new technologies such as cloud computing, virtualization, and deployment of next-generation LTE wireless networks such as 3G and 4G, consumers are actively browsing the internet, playing games, and watching videos on their smartphones, driving the demand for smartphones worldwide.”

According to the report, one of the major drivers of the market is the declining average selling price of smartphones. Smartphone prices have been constantly reducing in the market, which is making them more affordable, and is expected to lead to their increased adoption during the forecast period of 2014-2019.

Further, the report states that one of the key challenges in the market is the high production cost. The intense competition in the market forces smartphone vendors to make large investments that eventually affect profitability. Marketing and R&D are the two major spending areas leading to the high cost of production.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to a SWOT analysis of the key vendors.

Tablet commerce is reaching a ubiquitous point

Omniretail at CA Com has released a report describing the growth of T-commerce.

The second screen has become a mainstream experience for the majority of consumers, and according to a recent report that has been released by CA Com, tablet commerce is taking off at an extremely promising rate.

The report looked into the developments that have been occurring over a range of different shopping channels.

According to the CEO of CA Com, Rodolphe Bonnasse, trade is undergoing an extremely rapid change, and over the last year, there has been a near doubling of the share of sales that have been occurring over the tablet commerce channel. This being the case, he added that it makes it quite difficult to be able to know exactly what the future will hold when it comes to shopping and what shoppers will actually want.

The new tablet commerce and shopping report is based on various channels of purchase used from 2013 through to this year.

The primary changes that have been seen in t-commerce since last year’s report include the following:tablet commerce report

• The drive of tablet based shopping. In France, nearly 7 percent of consumers purchased through the use of their tablets. Last year, that figure was close to 4 percent, showing that the number has nearly doubled since that time.

• The position of sales over this device. Though still considered to be a niche market, it holds third place after shopping in person and shopping over a laptop or desktop computer in terms of a channel for making a direct purchase. Last year it represented 1 percent of the direct sales market, but now it is estimated to be closer to 10 percent in France, and growing.

• The choice of home delivery. The report showed that in France, 71 percent of shoppers chose to have their purchases shipped to their homes, as opposed to other options such as picking the item up in store or having it shipped to another location, when they have shopped over their mobile devices.

Bonnasse added that while there have been some challenges associated with the adoption of tablet commerce, at the same time, this considerable shift in shopping behaviors offers a great deal of potential to brands and companies.