Tag: smart clothing

Although smartwatches and augmented reality glasses have appeared to be a promising category, new players are coming.

Wearables have been appearing on the market in many different forms, with several devices coming in the form of smartwatches, as well as smart clothing, headsets, and other types that can be attached to the body in some way.

Some predictions, however, are now starting to say that wearable technology worn on the ear will be the next wave.

According to the IDC Asia Pacific associate vice president for big data, analytics, and software, Craig Stires, “There’s some interesting information you can capture through the ear. We’ve been looking at things like wrist wearables, but the ear can capture things like oxygen levels, electrocardiograms, and body temperature.” This has opened up the opportunity to develop wearable technology that would be able to perform at a very impressive level. It would also mean that an entirely new sub-category of these devices would open up.

It has been predicted that hearable technology wearables could be worth $5 billion by 2018.

That forecast was made by the Wifore Consulting chief technology officer and founder, Nick Nunn. The prediction of this U.K. firm would mean that the hearable category of wearable technology would be worth the same amount as the entire industry of these devices at its present level.

Fans of wearable tech enjoy the ability to use these devices in a kind of “synced lifestyle”, where their devices integrate perfectly into their daily life. According to the PSFK research firm’s “Future of Wearable Tech” report, which was issued in 2014, that mentality has helped in the development of devices that can be worn on just about every body part. Moreover, it has also brought the worlds of technology and fashion into the same environment.

However, Hunn has stated that there is one primary factor which may be overlooked by brands offering wearables, so far. That is that “Sound drives the bulk of our technology use.” Moreover, the only type of wearable technology that has already fully gained social acceptance and mainstream use is earbuds. As a result, he feels that it is those devices that will soon be experiencing a “revolution in capability”.

A startup from Italy called the Sensoria has now managed to raise $5 million to give its tech a lift – so to speak.

While bras have gone through a number of revolutions over the decades, and many materials and designs have already involved the use of considerable tech developments, the latest in wearable technology is about to make this undergarment a great deal “smarter”.

A wearable garments company has now announced that it has raised $5 million to enhance its product.

Davide Vigano, the co-founder of Sensoria Inc. is now saying that smart clothing – particularly from his own high tech garment company – that includes everything from bras to socks, will be the way in which wearable technology will be preferred in the future. The new round of funding that brought in $5 million is geared toward ensuring that the products will be designed in a way that people will actually want to wear them. This means that the garments will need to be as impressive as the tech, itself.

This is a bold statement for the wearable technology category, which is seeing new additions with each passing week.

Vigano explained that “Sensoria is becoming the ‘Internet of Everyone’ wearable platform provider,” and added that “Thanks to our technology, comprised of textile and traditional sensors, electronics, cloud and mobile software, each garment becomes a biometric data-gathering device.”

Aside from co-founding Sensoria, Vigano is also the CEO of the company, working from its Remond, Washington location. He had previously worked at Microsoft as a marketing executive, making him highly familiar with the technology industry and what it takes to make certain that a given product will actually appeal to consumers.

Vigano explained that this round of Series A funding came from Reply SpA investors in Italy, who now have a 20 percent stake in the company. The funds will be used for the acceleration of the rate of growth in both the marketing department and engineering department of the business.

Sensoria Inc. is the new name of this wearable technology company, which had previously been known as Heapsylon. Sensoria is the name of the company’s most successful product line, which encouraged the business to make the brand name change.