Tag: paytm

Mobile commerce firm to launch its own payment bank

Paytm intends to launch its own bank in India in the near future

Paytm, an Indian electronic and mobile commerce organization, has announced plans to establish India’s first payments bank. The company intends to leverage its extensive mobile commerce experience, especially when it comes to mobile wallets, to establish a lead in the financial sector. The company has already found success in the mobile space by offering consumers access to its mobile wallet platform, which is expected to reach 150 million users by March 2016.

Several companies have been approved to launch their own banks in the country

Paytm is among 42 companies that have received approval from the Indian government to launch payment banks. The banks will take deposits and provide remittance and payment services. These banks are expected to be quite useful for migrant workers that need to send money to their home country. The banks will be unable to issue loans, however, but they will be able to provide a wealth of services to consumers that still do not have bank accounts.

Paytm will see relatively little competition with its new bank

Mobile Commerce - Payment Bank IndiaOperating in the mobile commerce space has given Paytm the experience it needs to find success with its payment bank. The company is expected to launch its payment bank before its competitors, which will give it a significant edge. Alibaba, a Chinese company that has established a major presence in the mobile commerce space, has plans to launch a payment bank of its own through its One97 Communications organization. The company will be significantly slower in launching this bank, however, and Paytm will have streamlined its financial services before any major competition enters the market.

Mobile commerce companies are expanding into new territory

Mobile commerce continues to grow in popularity in India, which has become one of the world’s most attractive mobile markets. As companies specializing in mobile payments find more success, they are beginning to expand into new territory. These companies are bringing more competition into new sectors, which is forcing other companies to provide better services to consumers.

New mobile shopping service comes to India

InMobi launches new Miip platform that will bolster mobile shopping

InMobi, a prominent advertising platform, has launched a new mobile shopping platform in India that is meant to enable discovery-lead commerce, sometimes referred to as d-commerce. The platform is called Miip, and it already has the support of Amazon India, Paytm, a leading mobile commerce organization, and several other retailers. This support will allow Miip to reach 120 million consumers throughout India, which will result in an estimated 5 billion discovery sessions in the country every month.

Miip will leverage discovery commerce in order to aid retailers

Miip is meant to usher in a new era of mobile shopping, leveraging d-commerce as a powerful tool to help consumers find what they are interested in. According to InMobi, retailers, both large and small, are having difficulty getting consumers to discover and explore the products that they offer. Miip is meant to help resolve this problem by creating a personalized mobile shopping experience that will make it easier for merchants to expose consumers to the products that they have. InMobi believes that Miip will drive as much as 80% of new product discovery for merchants and the platform will work to foster the growth of mobile payments in the retail sector.

Mobile shopping is now a major influence on the retail space

Mobile Commerce - India Mobile ShoppingMobile shopping is becoming a major force in the retail space. According to Amazon India, more than 60% of its traffic comes from the mobile space, with a significant number of shoppers using applications in order to shop for and purchase products they are interested in. Mobile shopping is seen as a convenient way to participate in e-commerce, as mobile devices can be used anywhere and at any time, as long as they have access to a mobile network.

Retailers are trying to find ways to engage mobile consumers

India has established itself as a leading mobile market and mobile commerce has begun to thrive in the country. As such, many retailers in the country have begun to focus more heavily on the mobile space in order to better engage consumers. Some have had difficulty in doing so, however, and Miip may be able to provide assistance with this and help retailers modernize themselves.