Mobile games are played either using internet connectivity or by installing a game in the mobile device. They can also be played by installing non-network mobile gaming applications that are pre-installed or downloaded from application stores such as Google Play and App Store. The non-network mobile gaming application uses the mobile device’s platform to run the gaming software.
Global Mobile Gaming market to grow at a CAGR of 21.39 percent over the period 2014-2019.
Smart mobile devices have seen huge demand as gaming platforms. The diverse connectivity options available on these devices like 4G, Bluetooth and Wi-Fi are helping them edge-out laptops as sought-after platforms.
“More than 60 percent of users play games on their mobile devices on a daily basis and nearly 65 percent of the money spent on smartphones and tablets is for gaming purposes,”.
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The latest report also draws attention towards a shift in gamer demographics, which is affecting the Global Video Game Market as a whole. There has been a drastic increase in the number of women and children gamers, which has resulted in a change in the marketing strategy of vendors and overall USP of their products.
“Gamers in the 25-34 age group are much more willing to pay for games, and are ready to spend heavily on micro-transactions while playing games on their mobile devices,”
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Covered in this Report
This report covers the present scenario and the growth prospects of the Global Mobile Gaming market for the period 2015-2019. To calculate the market size, the report considers revenue generated from the sales of mobile games.
The report consolidates revenues generated from the following major regions: APAC, North America, EMEA, and Latin America.
The report, Global Mobile Gaming Market 2015-2019, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers North America, Latin America, and the APAC and EMEA regions; it also covers the Global Mobile Gaming market landscape and its growth prospects in the coming years. The report includes a discussion of the key vendors operating in this market.