Tag: mobile game apps

Mobile games take up majority of consumers’ time

Mobile Games TimeMobile games account for massive time sink for most consumers

Mobile games a very popular with a consumers all over the world, but a new study shows that these consumers are spending a large portion of their time on these simple application. The study comes from Flurry Analytics and shows that the majority of mobile consumers spend their time either engaged in mobile games or social networking. Mobile games are, however, the most popular way for these consumers to spend their time, eclipsing social networking.

Study shows that people spend a lot of their time on gaming

The study from Flurry Analytics shows that 43% of consumers spend their time on mobile games, while 26% of consumers make use of social networking applications. News and productivity applications account for only 2% of the time that consumers spend on their mobile device. Mobile games are exceedingly popular among iOS users, where these game applications tend to be less expensive than those found on the Android platform. While many games for both the iOS and Android platforms can be obtained for free, the study shows that consumers appear to favor the former over the latter.

Reports highlights the prevalence of mobile games

Flurry Analytics’ study corroborates data found from a similar study conducted by Arbitron last month. The Arbitron study showed the smartphone users spend an average of 594 minutes on mobile games every month. The study suggests that 80% of mobile consumers participate in gaming with their mobile device in some way. Another study conducted by Flurry Analytics in October 2012 also shows that tablet users tend to play more mobile games than smartphone users by a margin of 67% to 39%.

Games are attractive due to their accommodating nature

The allure of mobile games is largely due to their convenience. Most of these games are designed to be very accommodating for all types of gamers. The fact that these games can be played anywhere and at any time is also part of what makes them so attractive. Free games, in particular, tend to have the highest attraction to consumers as they do not need to be purchased before they can be enjoyed.

Mobile gaming to make a bigger splash in 2013

Mobile Gaming SplashTheo Sanders provides some insight on the industry and mobile gaming

The advent of mobile gaming has caused quite a stir in the game industry. As 2012 comes to a close, the industry has begun gearing for a new year of possibilities, with many developers adopting a strong focus on mobile gaming. Recently, SPOnG, a gaming news source, interviewed Theo Sanders, Lead Producer for Ubisoft Singapore. Through the interview, Sanders provided some insight on how the game industry views mobile gaming and what the future may hold for mobile platforms.

Developers begin to show serious focus on mobile platforms

Though mobile gaming now represents a massive market, the sector itself is still relatively new to the game industry. Large development studios have long held focus on traditional platforms, such as PCs and consoles. These developers have adhered to these platforms for decades, only recently beginning to show interest in the mobile gaming space. Sanders suggests that many major game developers are still unfamiliar with mobile platforms and that 2013 may be the year in which gamers see their favorite developers begin pushing their own boundaries and producing higher quality mobile games.

Mobile gaming helps keep game industry solvent

Sanders suggests that game developers are likely to produce some quality products despite the economic problems they face. Over the past year, the game industry has performed well in comparison to other industries. Mobile games helped keep the industry solvent. While most mobile gaming applications cost between $1 and $3 — with many more being completely free — sales volumes have been sky high. The financial clout of the mobile gaming market has helped propel the game industry through turbulent economic waters.

2013 may be a major year for mobile games

Mobile gaming is expected to pick up more momentum in 2013. Next year, consumers will have access to more advanced mobile devices that will allow them to play a wider range of games. The mobile game market will not likely have a shortage of new content any time soon, so consumers will likely have more than enough to keep themselves occupied well into the future.